自助拦单
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京东金融2025年拦截风险资金23.7亿元,创新推出“自助拦单”功能防盗刷
Zhong Jin Zai Xian· 2026-02-11 09:30
Core Insights - JD Finance has released its 2025 Consumer Rights Protection Annual Report, showcasing its commitment to "financial for the people" and achievements in "technology defense, service protection, and education promotion" [1][2] Group 1: Technology Defense - JD Finance has developed a closed-loop risk control system that includes "pre-event intelligent warning, in-event real-time interception, and post-event efficient loss recovery," ensuring user account and fund safety [2] - The company has achieved 19.9 million risk warnings, 2.82 million high-risk transaction interventions, intercepted funds amounting to 2.37 billion yuan, and recovered 160 million yuan through outbound calls [2][2] Group 2: Service Protection - JD Finance has expanded its payment services to over 100 leading enterprises, including 12306, Pizza Hut, and KFC, serving 600 million users [4][5] - The introduction of a "digital human live Q&A + knowledge popularization" service model has improved service accessibility and efficiency, with an average of over 500,000 daily services and a 98% accuracy rate for the AI customer service [5][5] - The company has implemented features for elderly users, such as a "large font version" and "voice assistant," along with a "children's binding" service to enhance safety for seniors [5] Group 3: Education Promotion - JD Finance has conducted various financial literacy activities through online and offline channels, focusing on fraud prevention, rational investment, and credit maintenance, reaching over 600 million people [8] - The "Qingbao Hui Chuan Wanli Xing" series of events organized by JD Finance has been recognized as an excellent case in financial consumer education, with over 30 offline events held throughout the year [8] - The company aims to continue enhancing its consumer rights protection system and contribute to a safe and inclusive financial ecosystem [8]