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阿拉善驼奶“南下”进军华东市场
Nei Meng Gu Ri Bao· 2025-06-11 02:53
Core Insights - The event held on June 9, 2025, in Nanjing aimed to promote the Alashan camel milk industry in the East China market, enhancing the regional public brand "Alashan Gift" [1] - The event featured a comprehensive promotion of the entire camel milk industry chain, including ecological breeding, deep processing, and market sales [1][2] - Alashan camel milk has seen rapid growth in the East China market, with sales exceeding 120 million yuan and a target to reach 500 million yuan in the next 3 to 5 years [2] Group 1 - The event included the global launch of organic fresh milk from the "Every Camel in the Desert" brand and the signing of cooperation agreements for Alashan specialty agricultural and livestock products [1] - Approximately 100 camel milk products were showcased, including camel milk powder and unique local products like Gobi stones and jade ornaments [1] - The Alashan League plans to deepen its market presence in the southeastern coastal regions, leveraging its status as "China's Hometown of Camels" and "China's Camel Milk Hometown" [2] Group 2 - The total investment in the camel milk industry has reached 280 million yuan, with a production capacity exceeding 10,000 tons in 2024 [2] - The collaboration between Jiangsu and Inner Mongolia is expected to create a new platform for regional coordinated development through the camel milk industry [2] - The Alashan camel milk industry has achieved a total industrial chain output value of 2.5 billion yuan, indicating significant growth and market potential [2]