荔枝味雪糕

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提振消费进行时 | 荔枝为媒撬动文旅消费
Guang Xi Ri Bao· 2025-07-25 03:49
Group 1 - The event "Cangwu Lychee Roast Chicken Food Festival" attracted approximately 100,000 visitors over three days, significantly boosting local specialty sales to over 5 million yuan [1][2] - The "Tea Fragrance Tasting Lychee" rural tour package became a popular choice, combining culinary experiences with various activities, enhancing consumer engagement [1][2] - Lychee sales reached 5,000 kilograms during the event, marking a 30% increase compared to the same period last year [1][2] Group 2 - The food festival featured over 40 vendors, selling more than 500 roast chickens daily, with revenue equivalent to a month's earnings in just three days [2] - A local basketball tournament, "Village BA," attracted large crowds, leading to a nearly 40% increase in surrounding dining and retail consumption [2] - The Cangwu County Cultural Center hosted over 8,000 visitors during the event, showcasing various cultural performances and activities [2] Group 3 - Cangwu County's "Cultural Tourism + Agriculture" model effectively encourages prolonged visitor engagement, enhancing local consumption [2] - The county aims to promote lychee cultivation and cultural experiences to support rural revitalization efforts [2]