Core Insights - Harbin is transitioning from a winter-focused tourism model to a year-round cultural and tourism growth strategy, emphasizing autumn as a new peak season for visitors [1] Group 1: Cultural and Tourism Developments - The city is promoting "City Walk" experiences, highlighting its unique autumn atmosphere with historical architecture and cultural events [2] - Various performances, including classic ballets and contemporary music concerts, are scheduled from early September to the National Day holiday, showcasing Harbin's cultural richness [2] - The Harbin Tourism Investment Group has developed six premium autumn tourism routes, featuring interactions with animals and unique ice and snow experiences [3] Group 2: Agricultural and Rural Tourism - Harbin's agricultural landscape is vibrant in autumn, with initiatives combining cultural tourism and agriculture to offer visitors immersive experiences [5] - Events during the "China Farmers' Harvest Festival" will include art exhibitions and traditional farming skill competitions, enhancing the agricultural tourism appeal [5] Group 3: Historical and Red Tourism - The city is promoting its historical significance through exhibitions and memorials related to the Anti-Japanese War, enhancing the educational aspect of tourism [6] - The upcoming film "731" will further engage visitors in the historical narrative of Harbin, encouraging exploration of significant sites [6] Group 4: Consumer Engagement Initiatives - The Harbin Municipal Bureau of Commerce is planning promotional activities during the National Day and Mid-Autumn Festival to boost consumption in shopping, dining, and accommodation sectors [7]

Group 1 - The event "Cangwu Lychee Roast Chicken Food Festival" attracted approximately 100,000 visitors over three days, significantly boosting local specialty sales to over 5 million yuan [1][2] - The "Tea Fragrance Tasting Lychee" rural tour package became a popular choice, combining culinary experiences with various activities, enhancing consumer engagement [1][2] - Lychee sales reached 5,000 kilograms during the event, marking a 30% increase compared to the same period last year [1][2] Group 2 - The food festival featured over 40 vendors, selling more than 500 roast chickens daily, with revenue equivalent to a month's earnings in just three days [2] - A local basketball tournament, "Village BA," attracted large crowds, leading to a nearly 40% increase in surrounding dining and retail consumption [2] - The Cangwu County Cultural Center hosted over 8,000 visitors during the event, showcasing various cultural performances and activities [2] Group 3 - Cangwu County's "Cultural Tourism + Agriculture" model effectively encourages prolonged visitor engagement, enhancing local consumption [2] - The county aims to promote lychee cultivation and cultural experiences to support rural revitalization efforts [2]