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"贷"我潮玩一夏天
Jin Rong Shi Bao· 2025-07-23 02:36
Group 1 - Dongguan has become a significant hub for trendy toys, producing 85% of the country's trendy toy products and a quarter of the global anime derivatives, supporting a cultural consumption market worth hundreds of billions [1] - Wangbowang Industrial Co., Ltd. is a leading player in the industry, successfully capitalizing on popular IPs like the Beijing Winter Olympics mascot "Bing Dwen Dwen" and the upcoming film "Nezha: The Devil's Child" [1] - The company faced financing challenges due to a lack of collateral, prompting the People's Bank of China in Dongguan to innovate a "trendy toy copyright loan" product to support financing through intellectual property pledges [1] Group 2 - Dongguan Bank aims to establish a comprehensive credit mechanism for the trendy toy industry, focusing on empowering various segments of the industry chain [2] - The People's Bank of China in Dongguan has implemented several measures, including the "Eight Policies of Dongguan," to support the development of trendy toy enterprises [2] - As of June 2025, 84 out of 234 key trendy toy enterprises in Dongguan received financing support, with a loan balance of 1.434 billion yuan, reflecting a year-on-year growth of 15.4% [2] Group 3 - The People's Bank of China in Dongguan plans to promote specialized financial products tailored to the "light asset, heavy copyright" characteristics of the trendy toy industry, creating a full-chain financing support scheme [3]