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集采“反内卷”落地,蓝帆医疗等高值耗材迎来估值修复机遇
Zheng Quan Shi Bao Wang· 2025-07-28 14:14
Core Viewpoint - The recent optimization of drug procurement rules in China aims to prevent excessive competition and ensure reasonable price reductions in the pharmaceutical industry, reflecting a shift towards a more sustainable market environment [1][2][3]. Group 1: Policy Changes - The new drug procurement rules will no longer solely rely on the lowest bid as the benchmark, requiring companies to justify their pricing and ensure it does not fall below cost [1]. - The optimization of procurement rules is seen as a necessary response to the negative impacts of excessive competition, particularly in high-value medical consumables [2][3]. - The shift in policy is part of a broader strategy to enhance procurement evaluation and promote standardized practices, indicating a consensus at the national level [3]. Group 2: Market Impact - Following the announcement, companies like Nanwei Medical and Anjisi, which were significantly affected by low-price competition, experienced positive stock performance [2]. - The changes in procurement policy are expected to create a more favorable competitive environment for companies, moving towards a "post-price reduction era" where quality development is emphasized [3]. Group 3: Company Performance - BluFan Medical, a key player in the cardiovascular high-value consumables sector, is anticipated to achieve better performance due to the "anti-involution" policy shift, with projected sales exceeding 690 million yuan in the first half of 2025, representing over 20% growth year-on-year [4]. - The company has built a comprehensive product matrix in the cardiovascular medical device field, which has allowed it to significantly increase its market share despite previous price pressures from procurement policies [4][6]. - With a cumulative R&D investment of 2 billion yuan from 2018 to 2024, BluFan Medical is positioned to benefit from recent innovations and policy support for high-quality drug and device development [5][6]. Group 4: Industry Outlook - The ongoing reforms in the medical industry are expected to accelerate recovery in the high-value consumables market, with BluFan Medical leading the narrative of valuation recovery and business growth [7]. - Other companies in the sector, such as Sanyou Medical and Nanwei Medical, are also experiencing improved market conditions due to the easing of procurement pressures and the introduction of new products [6][7].