Group 1 - The core viewpoint of the article revolves around a recent public relations misstep by Xibei, which faced criticism for a sentimental story about a child named Mao Mao, leading to its deletion shortly after publication [1][8] - The article narrates Mao Mao's emotional attachment to Xibei, highlighting that he has been dining there since the age of 2, and his mother's decision to avoid the restaurant due to negative online sentiment [6][7] - The company initiated a promotional campaign called "Xibei Treats You to Dinner," offering customers a 100 yuan dining voucher to encourage in-store visits, which reflects an effort to regain customer trust and support [10][12] Group 2 - Xibei, founded in 1988 by Jia Guolong, is a major player in the Chinese restaurant industry, specializing in regional Chinese cuisine [12] - The brand has recently been embroiled in controversy regarding the quality of its food, particularly accusations of serving pre-prepared dishes, which has affected its public image [13]