Core Insights - Mianyang achieved a total tourism revenue of 4.124 billion yuan during the National Day and Mid-Autumn Festival holiday, with a significant increase in visitor numbers and ticket sales [3][8] - The "Chuan Super" football match showcased Mianyang's technological prowess through a creative opening ceremony featuring drones and autonomous vehicles, highlighting the city's commitment to integrating technology with cultural events [4][5][6] Tourism Revenue and Visitor Statistics - Mianyang's 41 A-level tourist attractions received 3.9893 million visitors, marking a year-on-year increase of 45.47% [3][8] - Ticket revenue from these attractions reached 25.7754 million yuan, reflecting a year-on-year growth of 15.77% [3][8] Technological Integration in Events - The opening ceremony of the "Chuan Super" match featured various technological elements, including a robot welcoming guests and a "Mianyang-made" machine wolf carrying the match ball, emphasizing Mianyang's technological achievements [5][6] - The event was part of Mianyang's strategy to leverage sports events for tourism promotion, aiming to enhance the cultural and tourism experience [6][7] Cultural and Economic Initiatives - Mianyang organized a consumer market outside the stadium, showcasing local products and cultural heritage, which attracted significant crowds [6][7] - The local government provided "event gift packs" to attendees, including tourism maps and merchandise, and transformed match tickets into "tourism passes" for free entry to A-level attractions [7][8] Community Engagement and Experience Enhancement - The match fostered community spirit by welcoming the visiting team and featuring performances that celebrated local culture, enhancing the overall spectator experience [7][8] - The integration of local cultural elements and the promotion of tourism through sports events reflect Mianyang's efforts to deepen the connection between sports, culture, and tourism [6][7]