Core Viewpoint - The launch of the "New Employment Group" service station in Guangzhou marks a significant step in providing support and community engagement for new employment groups, enhancing their sense of belonging and well-being [1][3]. Group 1: Service Station Launch - The "New Employment Group" service station, named "Yancheng Red Station," was inaugurated at the Guangzhou Lianjia Yahuju branch, officially activating 208 stores across the city to serve new employment groups [1][3]. - The initiative aims to provide daily care, participation in party-building activities, and community volunteer services for new employment groups, enhancing their sense of gain and belonging [1][3]. Group 2: Project Overview - The project is organized by various local government departments and is supported by Beike and Lianjia, aiming to create a social welfare brand for new employment groups [3][4]. - Beike plans to establish 1,500 to 2,000 service stations nationwide this year, covering major cities such as Beijing, Shanghai, Guangzhou, Shenzhen, and Chengdu [3][4]. Group 3: Community Engagement - The service station provides comprehensive basic care, including facilities like sofas, bookshelves, microwaves, and emergency supplies, catering to the needs of new employment groups [8][12]. - It features a dedicated area for party-building activities, offering resources for community service and encouraging participation from new employment groups [12][13]. Group 4: Social Responsibility - Beike's initiative reflects its commitment to social responsibility, transforming commercial spaces into multifunctional areas that serve both business and community needs [3][4]. - The project aims to foster a harmonious community environment by encouraging new employment groups to engage in grassroots governance and community service activities [12][13].