Core Insights - Guizhou Province's capital, Guiyang, has been selected as a pilot city for new consumption formats and models, aiming to stimulate economic growth through innovative consumer experiences [1][3] Group 1: Pilot City Initiatives - Guiyang will leverage its local strengths to explore diverse consumption scenarios, focusing on the development of a service system for new economic models and the creation of cross-brand collaborations [1][3] - The city plans to cultivate nine categories of integrated consumption scenarios, including street, food, nightlife, performance, sports, mountain, water, rural, and digital experiences, to drive consumer demand [3] Group 2: Brand Development - Guiyang aims to establish new consumer brands that reflect local cultural characteristics, such as "Qian Goods" and "Gui Products," by utilizing its unique industries and cultural heritage [3][5] - The city will regularly host events for the launch and showcase of local products, creating a service framework that emphasizes regional manufacturing and product premieres [3][5] Group 3: Resource Integration and Funding - Guiyang will promote the integration of quality urban resources with well-known IPs, creating a brand matrix that includes various local cultural and entertainment initiatives [5] - The pilot project has an initial investment of approximately 3 billion yuan, with 54 projects planned, and the government will support up to 50% of the total investment for eligible projects [5]