Core Insights - Supramolecular technology is gaining significant attention in the cosmetics industry, focusing on "molecular structure" and "intelligent delivery" to enhance ingredient efficacy and stability [3][4][19] - Major international brands like L'Oréal and Shiseido, as well as local companies, are actively developing and applying supramolecular technology in their products [6][9][21] - The technology aims to address traditional active ingredient challenges, such as penetration, stability, and synergy, providing a new pathway for innovation in skincare [20][34] Industry Trends - The emergence of supramolecular technology reflects a broader trend in the cosmetics industry towards more effective, gentle, and intelligent products, driven by consumer demand for enhanced efficacy [19][20] - Companies are exploring various supramolecular pathways, including microcapsules, co-crystals, and self-assembly techniques, indicating a diverse approach to ingredient application [4][9] - The technology is seen as a response to the industry's need for differentiation and innovation, with brands focusing on structural optimization to enhance product performance [12][34] Product Development - L'Oréal's fourth-generation collagen cream and Shiseido's new products utilize supramolecular technology to improve ingredient absorption and efficacy [7][8] - Local brands like Fulejia and Marubi are also leveraging supramolecular techniques to enhance their product offerings, demonstrating the technology's widespread adoption [9][10] - The collaboration between companies and research institutions is crucial for advancing supramolecular technology, as seen in partnerships like that of Fulejia and Shenzhen Shanhai Innovation Technology [21][23] Scientific Foundation - Supramolecular technology is based on supramolecular chemistry, which studies the interactions between molecules through non-covalent bonds, allowing for dynamic and reversible assembly [14][15] - This approach differs fundamentally from traditional molecular modification, offering a modular and flexible method for creating complex structures [16][19] - The technology's potential for precise and intelligent delivery of active ingredients is being explored across various applications in the cosmetics sector [24][34] Challenges and Future Outlook - The industry faces challenges in establishing the stability and efficacy of supramolecular formulations in complex systems, which requires rigorous quality control and production processes [28][30] - Effective consumer education on supramolecular technology is essential, as understanding its benefits and applications can enhance market acceptance [30][32] - The future of supramolecular technology in cosmetics is promising, with potential applications extending beyond skincare to areas like hair care and fragrance, indicating a broad scope for innovation [35][36]