经营基本面向好 从公开披露数据以及调研获悉来看，2024年以来横琴人寿多项核心经营指标同比明显改善。 当前，中国寿险行业仍处于深化转型、重塑价值的关键调整期，特别是2024年以来，随着"报行合一"、 预定利率动态调整、监管评级等在内的多项新规陆续出台，更是倒逼行业务必向高质量发展转型。在行 业转型的大周期下，中小寿险公司的生存与发展路径一直备受关注。 横琴人寿作为具有一定代表性的中小寿险公司，近期的发展动向颇受各方关切，特别是2024年横琴人寿 董事长、总经理双双履新后，做了哪些战略转型和策略调整？未来又将走向何处？经过深入观察与调 研，本文对横琴人寿的生存破局解法进行专题解读，或许能为当下中小机构的转型发展带来一定的启示 意义。 核心指标明显改善 从净资产来看，截至2024年底，横琴人寿净资产达11.81亿元，同比增长328%，即便剔除2024年增资贡 献，净资产同比增加超1亿元。截至2025年6月末，净资产保持相对稳健，同比增长30%。 从偿付能力来看，截至2024年末，综合偿付能力充足率192%，同比提升38个百分点，核心偿付能力充 足率160%，同比提升40个百分点。2025年偿付能力依然保持充足，截 ...

Core Viewpoint - The article discusses the transformation and strategic adjustments of Hengqin Life Insurance, a representative small and medium-sized life insurance company in China, amidst the industry's shift towards high-quality development due to new regulations and market challenges [1][5]. Group 1: Key Performance Indicators - As of the end of 2024, Hengqin Life's net assets reached 1.181 billion yuan, a year-on-year increase of 328%, even excluding the contribution from capital increase [2]. - The comprehensive solvency adequacy ratio was 192% at the end of 2024, up 38 percentage points year-on-year, while the core solvency adequacy ratio increased by 40 percentage points to 160% [2]. - Despite a reported loss of 560 million yuan in 2024, the company reduced its losses by 208 million yuan compared to the previous year, indicating an improvement in profitability [2][3]. Group 2: Strategic Adjustments - In 2024, Hengqin Life adjusted its core management team and established a new operational philosophy focused on customer value creation, risk control, and sustainable development [5][6]. - The company initiated the "Five Ones" project, which includes building a strong insurance headquarters, developing a diverse product line, and establishing a technology platform to adapt to digital trends [5][6]. - Hengqin Life emphasized the importance of its headquarters and talent development, enhancing governance and optimizing its management team [6][7]. Group 3: Market Positioning and Challenges - Hengqin Life is addressing common challenges faced by small and medium-sized insurance companies, such as high leverage and insufficient capital, by optimizing its business structure and focusing on personal insurance [10][11]. - The company is also tackling the adverse effects of declining interest rates on its profitability and net assets by adjusting its investment strategies and product offerings [11][12]. - Hengqin Life's operational efficiency has improved, with a reduction in fixed costs and management expenses, achieving profitability in its fee differential for the first time [12]. Group 4: Future Development Strategy - The company aims to become a "specialized, refined, unique, and innovative" small giant in the life insurance industry, focusing on niche markets and differentiated products [15][16]. - Hengqin Life plans to leverage its unique position in the Hengqin-Macau cooperation zone to develop cross-border insurance products and enhance its service offerings [16][17]. - The chairman expressed confidence in the company's sustainable development and the exploration of high-quality growth for small and medium-sized insurance firms [17].