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破局低利率周期,招商银行的应对之道
经济观察报· 2025-09-01 00:30
Core Viewpoint - The low interest rate environment is significantly impacting the banking industry in China, leading to a potential restructuring of the competitive landscape. China Merchants Bank (CMB) is taking various strategic measures to navigate these challenges, including accelerating internationalization, enhancing comprehensive services, leveraging AI for smart banking, and improving management and risk control [1][2]. Group 1: Impact of Low Interest Rates - The one-year and five-year Loan Prime Rates (LPR) in China have been cumulatively reduced by 70 basis points and 105 basis points from 2022 to 2024, respectively [2]. - As a result, the net interest margin for the banking sector has declined to 1.42% in Q2 of this year, putting pressure on revenue and profit growth, as net interest income accounts for over 70% of bank revenues [2]. - The low interest rate scenario is described as the biggest "gray rhino" for the Chinese banking industry, with historical precedents from Europe, the US, Japan, and Taiwan indicating that prolonged low rates can lead to significant operational difficulties for banks [2]. Group 2: Internationalization Strategy - CMB is accelerating its internationalization to adapt to the growing demand for financial services as Chinese enterprises expand overseas. The bank aims to diversify its revenue sources beyond the low-interest domestic market [5][6]. - CMB has established a global presence with branches in major financial centers such as Hong Kong, Singapore, New York, and London, and is leveraging these platforms to enhance its multi-currency operations [6]. - The bank's international business has shown significant growth, with total assets and operating income from its Hong Kong institutions increasing by 9.49% and 25.28%, respectively, in the first half of 2025 [6]. Group 3: Comprehensive Business Development - CMB has been expanding its financial licenses, recently obtaining a Financial Asset Investment Company (AIC) license, which enhances its comprehensive business model [12][13]. - The bank's subsidiaries are performing well, with total assets of major subsidiaries growing by 9% year-on-year, indicating an upward trend in its overall competitive capability [12]. - CMB is focusing on providing integrated services across various business lines to enhance customer loyalty and achieve diversified revenue streams [13]. Group 4: Differentiated Competitive Strategy - CMB emphasizes differentiation in a highly competitive banking environment, aiming to create a unique value proposition through innovation and specialized services [15]. - The bank's retail customer base has reached 216 million, with retail assets under management surpassing 16 trillion yuan, reflecting its strong performance in retail banking [15][16]. - CMB is also investing in key regional branches to enhance its presence in economically vibrant areas, which is expected to drive further growth [17]. Group 5: AI and Digital Transformation - CMB is committed to becoming a smart bank by leveraging AI technologies to enhance service delivery and operational efficiency [19][20]. - The bank has developed a comprehensive AI technology framework, with 184 application scenarios across various functions, resulting in significant labor hour savings [19][21]. - CMB's historical focus on technology adoption positions it well to capitalize on the ongoing AI competition in the banking sector [20]. Group 6: Management and Cost Control - In response to the low interest rate environment, CMB is shifting towards more refined management practices, emphasizing cost control and operational efficiency [22][24]. - The bank has implemented strict cost management measures, resulting in a decrease in business and management expenses over the past two years [22]. - CMB maintains a strong focus on risk management, with a non-performing loan ratio of 0.93% and a provision coverage ratio of 410.93%, indicating robust risk management capabilities [24].