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促进银发经济发展! 8部门发文培育养老服务经营主体
Nei Meng Gu Ri Bao· 2026-01-14 02:36
Core Viewpoint - The Ministry of Civil Affairs and seven other departments have jointly issued measures to cultivate the elderly care service industry and promote the silver economy, focusing on brand development, supply-demand platform construction, and optimizing the development environment [1][2]. Group 1: Brand Development - The cultivation of trademark brands in elderly care services is crucial for the high-quality development of the silver economy, with measures to support the establishment of branded signage for chain elderly care service providers and encourage provincial civil affairs departments to standardize names and signage [1]. - The document outlines several initiatives to enhance brand recognition and support the creation of well-known brands in the elderly care sector, providing a clear policy path for nurturing leading enterprises [1]. Group 2: Supply-Demand Platform Construction - Various regions are actively addressing supply-demand bottlenecks in silver consumption, with Zhejiang's silver economy industry park generating nearly 2.8 billion yuan and Shaanxi's initiatives driving consumption close to 1.2 billion yuan [2]. - The document emphasizes the need to further unleash silver consumption potential and create an age-friendly consumption environment, including encouraging community-supported home care through chain operations and developing suitable products for the elderly [2]. Group 3: Development Environment Optimization - The document outlines measures to create a fair competitive environment and improve government services, including eliminating hidden barriers for external quality elderly care institutions and exploring electronic certificate applications for the elderly care sector [3]. - By the end of 2025, it is projected that there will be 41,700 elderly care institutions in the country, with 722,000 employees, and private and public-private institutions will account for 71.9% of the total, indicating that social forces are becoming the mainstay of diverse elderly care service supply [2][3].