Group 1 - The core viewpoint of the articles highlights the collaboration between Crown Jewel Tiles and brand ambassador Dilireba, emphasizing the launch of a global campaign to showcase Chinese beauty through various advertising platforms across 15 countries and regions [1][2][3] - The campaign features two high-end custom outfits designed by Guo Pei, showcasing a blend of Eastern themes and modern aesthetics, which aligns with the brand's vision of "Let the world see Chinese beauty" [1][2] - The social media buzz surrounding the campaign has resulted in multiple trending topics on Weibo, with a total reading volume exceeding 300 million, indicating strong public engagement and interest in the brand's message [2] Group 2 - Crown Jewel Tiles believes that "usage is the best inheritance," emphasizing the importance of traditional Chinese culture while innovating for modern living spaces, which positions the company at the forefront of aesthetic trends in home design [3] - The brand's advertising strategy has led to a significant presence on social media, with fans and tourists sharing their experiences in front of Crown Jewel Tiles' billboards globally, creating a vibrant representation of Eastern aesthetics [3] - The company aims to resonate with global consumers, promoting the appreciation of Chinese beauty and culture through its marketing efforts and product offerings [3]