Core Insights - The article discusses the transformation and innovation of Hong Kong toy companies leveraging intellectual property (IP) to enhance their market presence and product offerings [1][3]. Group 1: B.Duck's Transformation - B.Duck, a popular original cartoon IP created by Hong Kong designer Xu Xia Lin, has evolved from a simple export business to a comprehensive retail brand, expanding its audience from children to young adults [3][5]. - The brand's design philosophy, "BE PLAYFUL," remains focused on conveying joy and warmth, while its product range has diversified into fashion, home goods, themed dining, and digital products [3][5]. - Currently, B.Duck boasts over 400 licensed products globally, showcasing its successful transition from a toy manufacturer to an IP operator [3][5]. Group 2: Threezero's Approach - Threezero (Hong Kong) Limited exemplifies how toy manufacturers can extend the life of existing IP through re-creation and design, focusing on characters like Iron Man [5][6]. - The company emphasizes its strengths in design and craftsmanship, transforming virtual characters into tangible products while enhancing them with intricate details [5][6]. - Threezero also develops original IP that resonates emotionally with consumers, integrating local cultural elements to foster a sense of familiarity [5][6]. Group 3: Industry Trends and Opportunities - The Hong Kong toy and design industry has a rich heritage, producing globally recognized IPs like B.Duck and LABUBU, with a growing consumer base and deeper integration of products into daily life [6]. - The application of AI and AR technologies is enhancing interactive and personalized experiences, positioning Hong Kong to leverage its robust IP protection and craftsmanship in the global market [6]. - The recent Hong Kong Toy Fair highlighted the rapid growth of the global trend toy market, presenting significant business opportunities in the collectible sector [6].