Core Viewpoint - The "Dai Dai Pick Light" intangible cultural heritage brand was launched by Pinghu Economic Development Zone, focusing on the integration of local heritage and cultural transmission, aiming to enhance the awareness and education of intangible cultural heritage among the youth [3][5]. Group 1: Brand Launch and Objectives - The "Dai Dai Pick Light" brand aims to evoke local memories while systematically organizing and nurturing intangible cultural heritage resources, focusing on three action dimensions: "transmission," "rhythm," and "essence" [3]. - The brand's activities include continuous efforts in campus transmission, workshop immersion, and achievement transformation, breaking traditional boundaries of intangible cultural skills [3]. Group 2: Educational Initiatives - The first project under the "Dai Dai Pick Light" brand is "Intangible Heritage Little Players, Cultural Little Inheritors," which collaborates with local intangible heritage inheritors as instructors [3]. - The project constructs an immersive learning system around local intangible cultural resources such as Bozi Book, Lianxiang Dance, Farmer Painting, and Zhao's Pastry, implementing a professional teaching model with two classes per month [4]. Group 3: Cultural Experience - Children participating in the intangible heritage courses experience various activities, including Bozi Book, Lianxiang Dance, Farmer Painting, and calligraphy, allowing traditional culture to subtly influence their lives [4]. - Pinghu Economic Development Zone boasts rich intangible cultural heritage resources, including one national-level intangible heritage item, six municipal-level items, nine representative inheritors, and two provincial-level workshops [4]. Group 4: Future Vision - With the official launch of the "Dai Dai Pick Light" brand, Pinghu Economic Development Zone is committed to ensuring that intangible heritage takes root in transmission and grows through innovation [5].