Core Viewpoint - The article highlights the emerging trend of the "new silver-haired" demographic, aged 55 to 70, who are increasingly traveling and spending on travel experiences, significantly impacting the domestic aviation and tourism industry [3][4]. Group 1: Travel Trends of the New Silver-Haired Demographic - The "new silver-haired" group has increased their travel frequency and distance, with a 19% year-on-year growth in international flight orders, reaching 1,452 international destinations [3][4]. - Popular domestic destinations for this demographic include cities with unique natural scenery or historical sites, with a notable increase in travel to smaller cities like Ulanqab, Xingtai, and Qitai, which saw growth rates of 9.4 times, 8.6 times, and 5.5 times respectively [4][5]. - After the National Day holiday, flight bookings by individuals aged 55-70 surged by 52%, with their share of total bookings increasing by 75% compared to the holiday period [5]. Group 2: Preferences and Behavior - The top ten international destinations favored by the "new silver-haired" demographic include Japan, Thailand, Malaysia, and the United States, with some travelers venturing to more distant locations like South Africa and Iceland [5]. - This demographic is also characterized by a preference for longer trips, typically lasting 7-15 days, focusing on slow travel and wellness tourism [8]. Group 3: Airline Strategies - Airlines are adapting to the growing elderly population and their increasing disposable income by designing products that cater to their preferences for simplicity and convenience [7][8]. - Airlines like Eastern Airlines and Shandong Airlines have launched specific programs targeting older travelers, offering discounts and specialized services to enhance their travel experience [8][9]. - Future product development suggestions include creating nostalgic travel experiences and emphasizing quality over cost, as older travelers prioritize the quality of their travel experiences [9].

新一届"银发族"的出行习惯，也在逐渐发生变化。 10月中旬，55岁的萧琴踏上了退休之后的第一次远途旅行，从西安出发，途经浙江衢州到广西南宁，由于 国庆过后的机票价格非常实惠，刚回到家的萧琴已经开始筹划下一次旅行。 也有老人走得更远，他们的足迹出现在南非、冰岛、埃及、阿根廷。在去哪儿平台，今年55岁至70岁的"新 银发一族"中，有7600多位飞往乌兹别克斯坦，有2000多位去了秘鲁，有近千位活力老人去了马达加斯加。 "银发一族"越飞越远 近年来，"新银发一族"的出行频率和距离都在提高。根据去哪儿旅行今日发布的《2025"新银发一族"飞行 报告》，截至目前，55周岁至70周岁的"新银发一族"今年乘坐飞机打卡了全国255个城市，国际机票的订单 量更是同比增长19%，飞往了境外1452个城市，比去年增加110个目的地。 国内目的地中，拥有独特自然风光或历史古迹的小城越来越受到老人的青睐。3月和9月，他们乘坐的热门 航线目的地集中在北京、广州、上海、深圳、成都等城市，出行目的更多是帮助子女带娃；1月和7月，他 们的旅游目的地更为多元，热门目的地包括三亚、海口、乌鲁木齐、芒市、南宁、北海、惠州等。 今年在去哪儿平台上，" ...