镶嵌名优彩宝的戒指
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潍坊昌乐:“宝石之都”的产业新路
Sou Hu Cai Jing· 2025-11-10 13:14
Core Insights - Changle County has leveraged its unique sapphire resources and gold jewelry processing capabilities to establish itself as a significant player in the global market, earning the title of "City of Gems" [1][12] - The region's sapphire mining history dates back over 50 years, with significant discoveries leading to the identification of a large sapphire deposit covering 450 square kilometers, containing billions of carats [3][12] - The local industry has evolved from sapphire processing to a comprehensive jewelry manufacturing ecosystem, focusing on high-quality and intelligent production methods [5][12] Industry Development - Changle County has developed a specialized industrial cluster centered around sapphire and gold processing, with over 560 jewelry processing entities and nearly 5,000 employees, producing over 10 million carats of gemstones and 100 million pieces of jewelry annually [12] - The Dream Gold Jewelry Group has successfully mastered the production of spring clasps, breaking foreign monopolies and setting international standards, which has allowed them to expand into overseas markets [7] - E-commerce has been identified as a key driver for industry transformation, with over 890 e-commerce businesses established in the region, significantly increasing sales and customer reach [10][12] Technological Advancements - The local industry has made significant strides in technology, particularly in the production of high-precision jewelry components, which were previously reliant on imports [5][7] - The introduction of live-streaming e-commerce has enhanced consumer engagement and sales, with platforms like Taobao and Douyin being utilized to showcase products effectively [8][10] Market Position - Changle County has been recognized as a national and provincial leader in the jewelry industry, with its market being awarded for its strong industrial clustering and influence [12]