Core Insights - Geely Radar's electric pickup trucks have shown remarkable performance, with a monthly insurance volume of 1,068 units in June 2025, marking a 195% year-on-year increase, indicating a significant rise in consumer acceptance of electric pickups [1] - The company has established a strong market presence, particularly in traditional fuel pickup regions, outperforming competitors like Great Wall Motors in 46 cities and achieving an 84.6% market share in the pure electric segment [1][3] Market Dynamics - Government policies have increasingly supported the electric vehicle sector, with incentives such as exemption from purchase tax and unrestricted city access, significantly lowering costs for consumers [3] - Geely Radar's product offerings are well-aligned with market demands, positioning the company as a key player in the transition from fuel to electric vehicles [3] Product Performance - The Radar Jingang EV, built on the M.A.P Radar Hanhai platform, boasts a maximum power of 280 kW and a peak torque of 485 N·m, achieving 0-100 km/h in just 5.7 seconds, outperforming traditional fuel pickups even when fully loaded [5] - The vehicle's design features a high-strength steel body with a 70% high-strength steel ratio, significantly enhancing safety compared to traditional pickups [5] Economic Advantages - In commercial applications, the economic benefits of Geely Radar's electric pickups are pronounced, with a power consumption of only 16.2 kWh per 100 km, translating to a cost of 0.05 CNY per kilometer, compared to 0.74 CNY for traditional diesel pickups [7] - Over a three-year usage period, choosing Geely Radar can save approximately 150,000 CNY, equivalent to the cost of a new vehicle [7] Hybrid Models - To address consumer concerns about range anxiety, Geely Radar has introduced hybrid models, the Radar Dihorizon EM-P and Radar Jingang EM-P, featuring the Thor EM-P super electric hybrid system, with a combined torque of nearly 1,000 N·m and a range of 1,068 km [9] Industry Trends - The explosive growth of Geely Radar signifies a pivotal shift in the electric pickup market from policy-driven to market-driven dynamics, particularly in early adopter regions like Guangdong and Hainan [12] - As charging infrastructure improves and consumer awareness increases, Geely Radar is poised to reshape the pickup market with its dual strategy of pure electric and hybrid models, leading the industry towards a broader future [12]