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非洲好物网购季长沙启幕
Chang Sha Wan Bao· 2025-04-29 03:26
Group 1 - The "African Goods Online Shopping Season" was officially launched in Changsha on April 28, organized by the Hunan Provincial Department of Commerce and the Changsha Municipal Government, as part of the Fourth China-Africa Economic and Trade Expo [3] - The event will last nearly two months and features various activities such as "pop-up stores," "supermarket promotions," "live streaming seasons," and "comprehensive exhibitions" to showcase African products [3][9] - The pop-up store in Changsha's Mixc attracted many visitors, showcasing over 200 unique African products, including Rwandan hot sauce, Ethiopian coffee, Kenyan flowers, and Madagascan agate [4] Group 2 - The event includes three main experience zones: "Fun Africa" for visual interactions, "Delicious Africa" for taste experiences, and "Trendy Africa" for showcasing cultural and trendy products [4] - Hunan Xiangfei International Food Development Co., Ltd. introduced four major products, including the popular "Magic Spicy Brother" hot sauce made from Rwandan bird's eye chili, which has gained popularity among Chinese consumers [4] - The event aims to promote African brands and products through a full-chain service platform, enhancing the connection between African goods and consumers [9] Group 3 - The event will feature a digital innovation accelerator project to support 100 small and medium-sized enterprises from 25 African countries in establishing online stores on Alibaba International over two years [9] - From May 10 to June 10, 86 7-11 convenience stores in Changsha will set up special areas to display and sell high-quality African products [9] - A comprehensive exhibition area for African goods will be set up during the Fourth China-Africa Economic and Trade Expo from June 12 to June 15, providing a one-stop showcase for popular African products [9]