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盛夏文旅“热”起来:山水消暑 非遗添彩 文旅融合新场景点燃消费激情
Yang Shi Wang· 2025-07-14 03:26
Group 1 - Jiangxi Shangrao is attracting visitors with its unique cultural and tourism resources, featuring natural waterfalls and innovative night tourism experiences [1] - The integration of "intangible cultural heritage + ancient architecture" has established a new landmark for night economy in Shangrao, with a vibrant light display and cultural activities [3] - The preservation of 18 Ming and Qing dynasty buildings in Shangrao enhances both historical culture and modern commercial viability, creating an open street area [3] Group 2 - In Hunan Yiyang, the "intangible cultural heritage night market" has been launched in the historical cultural district, combining traditional culture with night market economy [5] - The ancient alley in Yiyang has become a popular spot for locals and tourists to enjoy traditional hand-made tea, showcasing local culinary traditions [5] - The night market in Yiyang has seen a 40% increase in nighttime foot traffic, positively impacting surrounding dining, accommodation, and retail sectors [9] Group 3 - In Xiamen, immersive cultural theme parks are enhancing visitor experiences through innovative scene creation and activity presentation [10] - Performances in Xiamen combine real scenes with sound, light, and electric elements to vividly present the history and culture of Minnan [12] - Xiamen has welcomed over 3 million travelers through its port this year, with nearly 600,000 foreign visitors, aiming to provide a comprehensive and immersive experience of traditional Chinese culture [14]