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Massimo Dutti开启“万物有序”限时体验店,爱马仕发布冬季主题橱窗《冬日暖焰》|是日美好事物
Xin Lang Cai Jing· 2025-11-25 01:25
Group 1 - Massimo Dutti has launched a limited-time experience store named "Order in Everything" in Shanghai's Xintiandi, focusing on new attempts in spatial design and product expression [1][2] - The store features a minimalist design by interior designer Xie Ke, emphasizing orderliness in the display of clothing, furniture, and objects, creating a quiet atmosphere for showcasing the brand's 2025 autumn/winter collection [1] - The collection includes core materials such as cashmere and leather, presented in neutral tones and simple silhouettes, allowing visitors to observe fabric textures and tailoring directly [1] Group 2 - The experience store includes a limited tea room area in collaboration with tea brand BASAO, enhancing the visitor experience with a tea exchange service [2] - Eugenio Bregolat, President of Inditex Greater China, stated that this experience store reflects the group's ongoing investment in the Chinese market, aiming to respond to local consumer changes through innovative spatial and experiential formats [2] Group 3 - Hermès has unveiled a winter-themed window display titled "Winter Warmth" in Shanghai, created by French artist Delphine Dénéréaz, showcasing festive scenes from Provence [6][7] - The display features different scenes, including a male window centered around a firewood ceremony and a female window highlighting a festive dining table, integrating makeup and tableware into the composition [7] Group 4 - PIACENZA Group held its first public event in China, themed "The Touch of Time," showcasing the craftsmanship and material systems of its two brands, PIACENZA 1733 and LANIFICIO CERRUTI 1881 [10][11] - The exhibition narrates the journey of materials, allowing guests to observe the transformation from raw fibers to finished fabrics, with a focus on rare fibers like cashmere and baby camel hair [11] Group 5 - BranDNA brand management company hosted a collaborative brand exhibition in Shanghai, featuring a variety of brands from streetwear, sports, outdoor, and fashion categories [17] - The CEO of BranDNA expressed the company's intention to leverage its expertise in brand management and market insights to explore opportunities in the Chinese market [17] Group 6 - Moncler and JIL SANDER have launched a collaborative collection that draws inspiration from outdoor natural landscapes, focusing on curves and functionality in design [20][21] - The collection features rounded shapes and a balance between aesthetics and functionality, utilizing natural fibers and incorporating Moncler's expertise in down craftsmanship [21] Group 7 - Descente has opened a "City Ski Strength Training Ground" in Beijing's Sanlitun, focusing on ski training in an urban environment [23] - The initiative aims to enhance public understanding of the basic skills required for skiing and increase the visibility of winter sports in urban areas [23]