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新春走基层丨郁南无核黄皮手信成春节假期消费热点
Sou Hu Cai Jing· 2026-02-12 18:26
Core Viewpoint - The upcoming Spring Festival has led to a significant increase in orders for local food products made from seedless yellow skin, positioning them as popular gifts for the holiday season [1][5]. Group 1: Market Performance - The Zhang's Duman Food Factory in Yunan County is experiencing a surge in orders, with a reported increase of over 40% compared to the same period last year [5]. - Daily shipping volume has exceeded 1,000 boxes, indicating strong demand for products such as yellow skin pastries and soft candies [5]. - The factory is operating at full capacity, with workers working overtime to meet the high demand, and logistics are busy with multiple deliveries each day [5]. Group 2: Product Innovation and Marketing - The factory has introduced a new family gift box designed with a national trend style, featuring artistic illustrations that enhance product appeal and convey local cultural significance [6]. - The company is employing an omnichannel sales strategy, integrating both online and offline sales to facilitate consumer purchasing [6]. - Yunan's seedless yellow skin is recognized as a national geographical indication product, known for its full flesh and balanced sweet-sour taste, with over 20 processed products developed, including candied fruits and beverages [8]. Group 3: Future Development - The local industry aims to continue enhancing research and development efforts to create products that cater to younger consumers' tastes [8]. - There are plans to expand cross-border e-commerce channels to promote Yunan's seedless yellow skin products in international markets [8].