Core Viewpoint - The launch of the Li Auto i8 six-seat pure electric SUV marks a significant step in the electric vehicle market, with three configurations priced between 321,800 to 369,800 yuan, and deliveries set to begin on August 20 [1]. Group 1: Product Details - The Li Auto i8 series features displays supplied by Tianma Microelectronics and BOE Technology Group [2]. - Tianma Microelectronics provides a 15.7-inch dual-screen for the center and co-driver, along with a 9.2-inch streaming rearview mirror for all models, while the Ultra version includes a 21.4-inch rear cabin entertainment screen from BOE [3]. - The 21.4-inch rear cabin entertainment screen from BOE is the first of its kind in Li Auto vehicles, boasting a 3K resolution, 1000 nit brightness, and a 1500:1 contrast ratio, along with low blue light eye protection technology certified by TÜV Rheinland [5]. Group 2: Market Landscape - BOE and Tianma Microelectronics are leading companies in the automotive display sector, with projected shipments of 41 million and 35.8 million units respectively in 2024 [8]. - BOE's customer base is primarily domestic, especially in the electric vehicle sector, with over half of its shipments expected to be for displays larger than 10 inches, and 10% for displays larger than 15 inches this year [8]. - Tianma Microelectronics focuses on European and American automotive manufacturers, with 90% of its shipments being for instrument panels and central information displays, while its 10-15 inch products are becoming a key segment as it expands in the domestic market [8].