Group 1 - The core theme of the conference was "Cross-border Layout - The Next Journey for Chinese Enterprises," focusing on opportunities and challenges for Chinese companies going global amidst global changes [1] - Zhou Liufu, a representative company in the jewelry industry, has successfully listed on the Hong Kong Stock Exchange and is now expanding into overseas markets starting in 2023, emphasizing brand and cultural output rather than just manufacturing [3] - Zhou Liufu has gained market recognition in Southeast Asia, leveraging China's strong jewelry supply capabilities and unique craftsmanship, positioning itself as a pioneer in the jewelry industry's international expansion [3] Group 2 - Li Weizhu, the chairman of Zhou Liufu, sought advice from Wang Fan, former president of the China Foreign Affairs University, on strategies for entering Southeast Asian and North American markets, highlighting the need for companies to integrate with local societies and enhance their corporate image through charitable initiatives [4] - Wang Fan emphasized the importance of aligning corporate actions with national diplomatic strategies and considering factors like geopolitical security and social harmony, moving beyond traditional profit-driven motives [7] - Zhou Liufu aims to optimize its overseas strategy by exploring market potential in regions like Singapore while maintaining brand integrity and product quality, contributing to the global presence of Chinese jewelry brands [7]