Summary of the Conference Call for Miao Exhibition Company Overview - **Company**: Miao Exhibition - **Industry**: Exhibition and Trade Shows Key Points and Arguments 1. Exhibition Growth and Financial Performance - In 2025, the number of exhibitions is expected to grow by nearly 20%, reaching approximately 15,000 events, despite challenges such as visa issues in India and high discount demands from clients, leading to a projected profit decline compared to 2024 [2][4][25] - The average revenue per position is expected to drop below 55,000 yuan, lower than the 55,000-56,000 yuan range in 2024 [2][16] 2. Strategic Expansion Plans - The company plans to focus on expanding industrial exhibitions in Indonesia, Vietnam, Saudi Arabia, and Brazil in 2026, particularly capitalizing on Saudi Arabia's economic reforms and diversification strategy [2][6][10] - The company aims to deepen its presence in Southeast Asia and the Middle East, with specific measures to enhance its market share in these regions [8][10] 3. AI Exhibition Development - AI Exhibition 1.0 has been launched with six key features, achieving a purchase rate of about 45% [2][11] - AI Exhibition 2.0 is set to be fully launched before the Spring Festival, with a target to exceed a 50% purchase rate and generate revenue of 100 million yuan in 2026 [2][12][19] 4. Hong Kong IPO and Fundraising - The decision to list on the Hong Kong stock exchange is driven by the need for an international capital market to support overseas acquisitions, with plans to raise approximately 300-400 million yuan for this purpose [2][13][21] - The company aims to acquire exhibitions in Southeast Asia, the Middle East, Brazil, and South Africa, focusing on those with high internationalization and brand influence [21][22] 5. Supply Chain Initiatives - A new supply chain company has been established to address import challenges faced by small buyers, aiming to enhance participation rates and create new revenue streams [2][14] - The company plans to pilot this model in Indonesia and Brazil in 2026, leveraging partnerships to provide comprehensive supply chain services [2][14] 6. Future Revenue and Profit Expectations - For 2025, revenue is expected to grow by about 10%, but profits are projected to decline to between 120-130 million yuan, down from 140-150 million yuan in 2024 [2][25] - In 2026, with the introduction of overseas warehouse operations, both revenue and profit are anticipated to increase by over 20% [2][25] 7. Market Focus and Challenges - The company is shifting its focus away from India due to visa issues and is prioritizing markets in the Middle East and Southeast Asia, which are seen as more stable and promising [17] - The overall discount rate has increased, impacting revenue per position and profit margins [16] 8. Customer Retention and Future Strategies - The expected repurchase rate for 2025 is around 30%, indicating room for improvement in customer retention strategies [20] - The company plans to enhance service quality and digital exhibition methods to improve repurchase rates, particularly for VIP clients [20] 9. Dividend Policy - The company intends to allocate over 80% of its annual profits for dividends, while also considering potential investments in overseas operations [24] This summary encapsulates the key insights and strategic directions discussed during the conference call, highlighting Miao Exhibition's growth trajectory, market strategies, and financial outlook.