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Lottery.com Relaunches in Mexico with Projected $5.2M Revenue as SEGG Media Puts Focus on International Gaming Operations
Globenewswireยท 2025-08-01 14:00
Core Viewpoint - SEGG Media Corporation is relaunching its Aganar operations in Mexico, marking a significant step in its Latin America expansion strategy, leveraging its license to sell lottery draw games from the Mexican National Lottery [1][2][4] Company Strategy - Aganar has been a licensed online retailer of the Mexican National Lottery since 2007, and the relaunch aims to enhance revenue generation in Mexico as part of a broader LATAM gaming strategy, projecting $5.2 million in revenue with an 18% annual growth rate [2][3] - The relaunch is supported by $450 million in financing from Generating Alpha Ltd. and United Capital Investments London Ltd., which will be used to restart lottery operations in the U.S., bolster the sweepstakes and digital gaming business, and expand gaming operations internationally [3][9] Market Context - The Mexican lottery market generated $10 billion in revenue in 2024, with a steady growth rate of 4.2% CAGR, expected to reach $12.9 billion by 2030, with draw-based lottery games being the largest revenue segment [3] - The LATAM online lottery market is growing at a 13.6% CAGR, positioning the company to create substantial value through digital innovation and sports lottery expansion [3]