Property management platform AppFolio has launched the AppFolio Performance Platform, which is built on artificial intelligence-native architecture.By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions .Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.This platform secu ...

Core Insights - AppFolio has introduced Real Estate Performance Management, a new approach aimed at enhancing performance across the property management industry for all stakeholders, including residents, owners, and investors [4][8] - The traditional focus on task efficiency is no longer sufficient; the industry must shift towards delivering real performance outcomes [5][8] - The AppFolio Performance Platform is built on AI-native architecture, enabling seamless workflows and empowering teams to focus on higher-value tasks [7][9] Performance Platform Features - The platform captures data as a unified source of truth, ensuring all property, resident, and vendor information is securely stored and accessible [6] - It automates repetitive tasks through agentic tools, enhancing operational efficiency and effectiveness [6][9] - The system of growth unlocks future success opportunities by continually optimizing processes with intelligence from the data captured [7] Realm-X Performers - AppFolio has launched Realm-X Performers, which include Realm-X Leasing Performer and Realm-X Maintenance Performer, designed to automate workflows and improve service delivery [10][11] - The Realm-X Leasing Performer accelerates the lead-to-lease lifecycle, while the Maintenance Performer enhances service intake and triage, improving communication and issue resolution [10][11] Resident Onboarding Innovations - AppFolio introduced Resident Onboarding Lift to streamline the move-in process, enhancing resident satisfaction and retention [12][13] - The onboarding innovations provide property managers with greater visibility and create shared value for all stakeholders [12][13] - Insights from the 2025 AppFolio Renter Preferences Report indicate that 75% of residents face challenges during move-in, and satisfaction with the move-in process significantly impacts overall satisfaction with property management [17]