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助贷新规后有助贷平台转向分期商城 “高价卖货+回收变现”藏套路
经济观察报· 2025-12-19 09:02
Core Viewpoint - The article discusses the rising trend of installment shopping malls, highlighting their pricing strategies and the impact of regulatory changes on the lending industry [1][2][3]. Group 1: Installment Shopping Malls - Installment shopping malls generally sell products at a price that is over 30% higher than the market price, combined with a service fee rate of up to 24% per annum, which forms their primary profit model [1][3]. - Some installment malls have established a closed-loop system from shopping to recycling, allowing users to purchase high-priced items and then sell them back to recycling partners at a discount of 50% to 70% [1][3]. Group 2: Impact of Regulatory Changes - The implementation of new regulations by the National Financial Regulatory Administration has significantly affected the lending business, with some companies reporting a reduction in loan volumes by half [2]. - Smaller platforms, particularly those with outstanding receivables below 10 billion yuan, are facing severe challenges, leading to layoffs of 20% to 30% in some cases [2]. Group 3: Transition of Lending Companies - Many small lending companies are transitioning to installment shopping mall models, targeting customers who are unable to obtain credit from major platforms or are familiar with the installment shopping "tricks" [2][3]. - A specific example is the "Peach More" installment mall, which is operated by a third-party lending company and aims to provide a one-stop borrowing platform with various financial services [5][7]. Group 4: Pricing Discrepancies - The article provides examples of significant price discrepancies between products sold on installment malls and their prices on major e-commerce platforms, with some items being sold at prices that are more than double their market value [6][10]. - For instance, an Apple iPad Air is priced at 8,156 yuan on the installment mall, while it is available for 4,199 yuan on JD.com, indicating a substantial markup [6]. Group 5: Consumer Complaints - There are numerous complaints against installment malls like "Peach More" and "Little Elephant Premium," with issues ranging from high product prices to aggressive debt collection practices [14][15]. - The complaints highlight a pattern of users feeling misled about the true costs of products and the terms of repayment, with some users reporting that they were charged significantly more than the market price for items [14][15].
助贷新规后有助贷平台转向分期商城 “高价卖货+回收变现”藏套路
Jing Ji Guan Cha Wang· 2025-12-19 07:05
Core Viewpoint - The implementation of new regulations on internet lending has significantly impacted the business of lending companies, leading to reduced loan volumes and increased layoffs, particularly among smaller platforms [1][2]. Group 1: Impact of New Regulations - The new regulations require that the comprehensive financing costs for borrowers comply with judicial guidelines, resulting in a noticeable reduction in loan issuance, with some companies reporting a decrease of up to 50% [1]. - Smaller lending platforms, especially those with outstanding receivables below 10 billion, are facing severe challenges and are more likely to undergo layoffs, with some companies reducing their workforce by 20% to 30% [1]. Group 2: Shift to Installment Shopping - Many small lending companies are pivoting to installment shopping models, targeting customers who cannot obtain credit from major platforms or are on blacklists [1][2]. - The primary profit model for these installment shopping platforms involves selling goods at prices that are 30% higher than market rates, combined with service fees of up to 24% annual interest [2]. Group 3: Pricing Discrepancies - A specific example is the "Peach More" platform, which offers products at significantly inflated prices compared to other e-commerce platforms, such as an iPad priced at 8,156 yuan while it retails for 4,199 yuan on JD.com [4]. - The installment payment options provided by these platforms result in effective annual interest rates exceeding 100% when calculated against the actual market prices [4]. Group 4: Consumer Complaints - There are thousands of complaints against platforms like "Peach More" and "Little Elephant Premium," primarily concerning high prices and aggressive collection practices [10][11]. - Users have reported issues with high-interest loans disguised as installment purchases, with some claiming that products were shipped without the option for returns [11]. Group 5: Market Dynamics - The emergence of platforms like "Peach More" and "Little Elephant Premium" reflects a broader trend in the lending industry, where companies are adapting to regulatory pressures by exploring new business models [12]. - The success of these platforms is partly driven by the recent IPO of Quantum Data Science, which has inspired smaller lending companies to pursue similar transformations [12].