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A Decade of AI Innovation: BofA's Virtual Assistant Erica Surpasses 3 Billion Client Interactions
Prnewswire· 2025-08-20 11:30
Core Insights - Erica, Bank of America's AI-driven virtual financial assistant, has assisted nearly 50 million users and surpassed 3 billion client interactions since its launch in 2018, averaging over 58 million interactions per month [1][2] - The AI system has delivered more than 1.7 billion proactive, personalized insights to clients, significantly enhancing client engagement and satisfaction [2][3] - Bank of America has received multiple industry accolades for its AI initiatives, including being named the top U.S. consumer bank for AI use and Erica being recognized as the best chatbot/virtual assistant in the U.S. and North America [5] Client Engagement and Efficiency - Clients have spent over 18.7 million hours interacting with Erica, with more than 98% of users finding the information they need, which has reduced call center volume [3][4] - Erica is integrated across various Bank of America services, including Merrill and CashPro, driving efficiencies and enhancing client experiences [5][8] - The virtual assistant has reduced IT service desk calls by 50% among employees, demonstrating its effectiveness in internal operations [8] Future Developments - Bank of America plans to expand Erica's capabilities over the next year to provide more personalized financial insights [4] - The company aims to enhance the virtual assistant's functionalities to cover a broader range of topics, improving both client and employee interactions [8] Company Overview - Bank of America serves approximately 69 million consumer and small business clients through a vast network of retail financial centers and ATMs, alongside a strong digital banking presence with around 59 million verified digital users [9] - The company is a global leader in wealth management, corporate and investment banking, providing a comprehensive range of financial products and services [9]