Full Year 2025 Revenues of $118.0 Million, Up 38% From Fiscal Year 2024ANDOVER, Mass., Dec. 08, 2025 (GLOBE NEWSWIRE) -- Byrna Technologies Inc. (“Byrna” or the “Company”) (Nasdaq: BYRN), a personal defense technology company specializing in the development, manufacture, and sale of innovative less-lethal personal security solutions, today announced select preliminary financial results for the fiscal fourth quarter ended November 30, 2025. Preliminary Fourth Quarter ResultsBased on preliminary unaudited res ...

Core Viewpoint - Byrna Technologies Inc. is actively participating in several financial conferences in November and December 2025 to engage with investors and promote its innovative less-lethal personal security solutions [1][2]. Group 1: Conference Participation - Byrna is scheduled to attend the Craig-Hallum 16th Annual Alpha Select Conference on November 18, 2025, at the Sheraton New York Times Square Hotel, with a format of one-on-one and small group meetings [1]. - The company will also participate in the ROTH 14th Annual Technology Conference on November 19, 2025, at the Hard Rock Hotel, Times Square, following the same meeting format [2]. - Additionally, Byrna will be part of the Furey Hidden Gems Corporate Access Conference on November 24, 2025, in a virtual format [2]. - The ROTH 14th Annual Deer Valley Event is scheduled for December 10-13, 2025, at Montage Deer Valley, also featuring one-on-one and small group meetings [2]. Group 2: Company Overview - Byrna Technologies Inc. specializes in the development, manufacture, and sale of innovative less-lethal personal security solutions, including products like the Byrna CL, Byrna LE, and Byrna SD [3]. - The company's products are designed as state-of-the-art handheld CO2 powered launchers, providing a less-lethal alternative to firearms for consumers, private security, and law enforcement markets [3]. - Byrna's products can be purchased through the company's e-commerce store [3].

Core Insights - Byrna Technologies Inc. has been recognized as the 10 company in Forbes' America's Most Successful Small-Cap Companies List, highlighting its strong financial performance and strategic positioning in the personal safety market [1][2]. Financial Performance - Byrna reported a 35% year-over-year revenue growth in its fiscal third quarter, driven by expanding product adoption and new distribution partnerships [3]. Market Positioning - The company is well-positioned to extend its leadership in the personal safety industry, supported by growing consumer awareness, a robust innovation pipeline, and an expanding total addressable market [3]. Product Offerings - Byrna specializes in the development, manufacture, and sale of innovative less-lethal personal security solutions, including the Byrna CL, Byrna LE, and Byrna SD devices [4].

Core Insights - Byrna Technologies Inc. is gaining traction in the market for less-lethal personal security solutions, particularly among houses of worship and schools as safety concerns rise nationwide [1][2] Company Overview - Byrna specializes in the development, manufacture, and sale of innovative less-lethal personal security solutions, including the Byrna CL, Byrna LE, and Byrna SD devices [4] - The company aims to provide effective means of defense without resorting to deadly force, emphasizing safety and responsibility [2][3] Market Trends - There is a growing national conversation about balancing preparedness with responsibility, leading institutions to seek alternatives to lethal force [2] - Byrna's less-lethal launchers utilize kinetic and pepper projectiles to incapacitate threats, offering a middle ground between passive security measures and firearms [3] Partnerships and Training - Byrna collaborates with leading security training organizations, such as Krisis, Inc. and USCCA, to develop responsible safety programs [3] - The company trains hundreds of church security teams annually, focusing on situational awareness, de-escalation, and less-lethal response tactics [3] Adoption by Institutions - Byrna is currently partnering with various educational institutions and houses of worship, including public schools and colleges across Texas and Utah [3][5]

Core Insights - Byrna Technologies Inc. has been included in a significant independent study by researchers from Harvard and Stanford, focusing on firearm ownership and attitudes towards non-lethal defense solutions [1][2]. Group 1: Study Overview - The study titled "The Universal Pursuit of Safety and the Demand for (Lethal, Non-Lethal, or No) Guns" involved approximately 6,000 U.S. adults aged 18-64 and aimed to understand how safety beliefs influence preferences for lethal versus non-lethal protection [2]. - The Byrna SD was the exclusive non-lethal firearm used in the study, which assessed how exposure to such products affects safety beliefs and preferences [3]. Group 2: Findings and Implications - Exposure to Byrna's technology led to a significant increase in respondents' willingness to pay for non-lethal devices, with 43% preferring a firearm that incapacitates rather than kills [3][4]. - The study indicates a cultural shift in self-defense perceptions, with both firearm owners and non-owners prioritizing family and self-protection as key reasons for firearm ownership [4]. - Only 21% of firearm owners had previously heard of Byrna, highlighting a substantial opportunity for increased education and awareness about non-lethal alternatives [4]. Group 3: Market Position and Future Outlook - The study supports the notion of non-lethal alternatives as a "harm reduction" approach, potentially expanding access to personal protection while mitigating risks associated with lethal weapons [5]. - Byrna's inclusion in this research reinforces its position as a leader in the movement towards responsible self-defense and safer personal security solutions [5].

Company Overview - Byrna Technologies Inc. is a leading less-lethal self-defense technology company focused on empowering individuals and security professionals with innovative, non-lethal solutions under its "Live Safe®" mission [3] - The company's product portfolio includes handheld personal security devices, shoulder-fired launchers, proprietary projectiles, self-defense aerosols, and related safety accessories, serving both consumer and professional markets [3] Product and Market Strategy - Byrna's flagship products, such as the Byrna SD, Byrna LE, and Byrna CL, provide safer standoff distances than traditional self-defense tools while offering modularity, ease of use, and higher margins [3] - Strategic acquisitions, including Mission Less Lethal and Fox Labs International, have expanded Byrna's product line, professional market reach, and intellectual property portfolio [4] - The company employs a dual sales strategy that includes e-commerce, dealer networks, and professional training programs, supported by targeted marketing efforts focusing on brand awareness and law enforcement education [4] Competitive Advantage - Byrna's competitive edge is enhanced by patented Pull-Pierce technology, which improves response time and usability in critical scenarios [5] - The company operates in a rapidly growing market with strong societal support for less-lethal solutions, benefiting from an enormous addressable market and improving profitability [5] - Byrna's manufacturing is conducted in high-capacity U.S. and South African facilities, ensuring reliability and scalability through rigorous quality control and in-house projectile production [4]

Financial Data and Key Metrics Changes - Net revenue for Q3 2025 was $28.2 million, a 35% increase from $20.9 million in Q3 2024, driven by strong chain store and dealer sales [4][5] - Gross profit for Q3 2025 was $16.9 million, or 60% of net revenue, compared to $13 million, or 62% of net revenue for Q3 2024 [4][5] - Net income for Q3 2025 was $2.2 million, up from $1 million in Q3 2024, attributed to increased product sales [5] - Adjusted EBITDA totaled $3.7 million, up from $1.9 million in Q3 2024 [6] - Cash and cash equivalents at August 31, 2025, totaled $9 million, down from $25.7 million at November 30, 2024, reflecting seasonal working capital timing [6] Business Line Data and Key Metrics Changes - The sales mix shifted with the Compact Launcher accounting for around 30% of sales, while the SD launcher made up about 50% [15] - The company has seen strong dealer and international sales, contributing to gross margin performance [5][15] Market Data and Key Metrics Changes - The company expanded its retail presence to over 1,000 stores nationwide, including big-box partners and premier dealers [11] - Average daily sessions on Byrna.com increased from 33,000 to over 50,000, with September averaging 58,000 sessions per day [8][10] Company Strategy and Development Direction - The company is focusing on expanding its advertising initiatives and retail presence to drive sales growth [8][23] - Plans to integrate SOS alert technology with Byrna's products to enhance customer safety and create recurring revenue streams [20][21] - The mission statement has been modified to reflect a broader focus on providing safe, reliable, and effective less lethal alternatives to traditional firearms [16] Management's Comments on Operating Environment and Future Outlook - Management expects full-year fiscal 2025 revenue growth to be between 35% and 40%, supported by strong sales momentum and holiday shopping season [23][24] - The company anticipates continued improvement in conversion rates as web traffic increases, although it may take time to return to historical averages [40][41] Other Important Information - The company has no current or long-term debt, and accounts receivable increased significantly due to higher dealer sales [6][7] - Inventory at August 31, 2025, totaled $34.1 million, reflecting strategic builds ahead of the holiday season [7] Q&A Session Summary Question: Thoughts on adding new influencers - The company has expanded its celebrity influencer campaign and is looking to bring on new brand ambassadors to reach a broader customer demographic [28][29] Question: Update on new product launches - The next new launcher will be a 61-caliber launcher expected next year, while the basic box configuration has not been as popular as anticipated [32] Question: ByrnaCare adoption status - ByrnaCare adoption is in line with expectations, with plans to enhance website integration for better customer engagement [34] Question: Advertising campaign success and conversion rates - The company is seeing increased web traffic but is cautious about conversion rates, which typically take time to improve [40][41] Question: Wholesale expansion and retail footprint - The company plans to maintain its current retail footprint while focusing on enhancing existing partnerships and store performance [53][54]

Financial Data and Key Metrics Changes - Net revenue for Q3 2025 was $28.2 million, a 35% increase from $20.9 million in Q3 2024, driven by strong chain store and dealer sales [4][5] - Gross profit for Q3 2025 was $16.9 million, or 60% of net revenue, compared to $13 million, or 62% of net revenue for Q3 2024 [4][5] - Net income for Q3 2025 was $2.2 million, up from $1 million in Q3 2024, attributed to increased product sales [5] - Adjusted EBITDA totaled $3.7 million, up from $1.9 million for Q3 2024 [6] - Cash and cash equivalents totaled $9 million at August 31, 2025, down from $25.7 million at November 30, 2024, reflecting seasonal working capital timing [6] Business Line Data and Key Metrics Changes - The Byrna SD launcher accounts for about 50% of sales, while the Byrna Compact Launcher represents around 30% of sales [15] - Operating expenses for Q3 2025 were $14.1 million, compared to $12.2 million for Q3 2024, driven by increased selling expenses and marketing investments [5] Market Data and Key Metrics Changes - The company expanded its retail presence to over 1,000 stores nationwide, contributing to increased brand awareness and sales [11] - Average daily web sessions on Byrna.com increased from 33,000 to over 50,000, with September averaging 58,000 sessions per day [8][9] Company Strategy and Development Direction - The company is focusing on expanding its product offerings beyond less lethal weapons, integrating SOS alert capabilities with its launchers and sprays [17][19] - Plans to introduce a value-oriented 61-caliber launcher in 2026 to target budget-minded consumers [23] - The company aims to enhance its retail model and explore flagship markets for potential new stores [14] Management's Comments on Operating Environment and Future Outlook - Management expects full-year fiscal 2025 revenue growth to be between 35% and 40%, supported by strong sales momentum and holiday shopping [25] - The company anticipates that inventory levels will normalize after the peak season [7] - Management is optimistic about the potential for sustained multi-year growth, leveraging new advertising programs and expanded retail footprint [26] Other Important Information - The company has no current or long-term debt, and accounts receivable increased to $8.9 million, driven by higher dealer sales [6] - Inventory at August 31, 2025, totaled $34.1 million, reflecting strategic builds ahead of the holiday season [7] Q&A Session Summary Question: Thoughts on adding new influencers - The company has expanded its celebrity influencer campaign and is looking to bring on new brand ambassadors to reach a broader demographic [30] Question: Update on the lower price point unit - The next new launcher will be a value-oriented 61-caliber launcher, expected to launch next year, but the basic box configuration has not been as popular as anticipated [32] Question: ByrnaCare adoption status - ByrnaCare adoption is in line with expectations, with plans to enhance website integration for better sales [34] Question: Advertising campaign success and conversion rates - The company is seeing increased web traffic but acknowledges that conversion rates will take time to catch up [40][42] Question: Channel mix expectations for Q4 - Strong dealer and chain store sales are expected to continue, with DTC channels anticipated to be a higher percentage of overall sales [43] Question: Expense leverage in the model - The company expects to maintain expense leverage, although some additional marketing expenses will be incurred in Q4 [45] Question: Update on wholesale expansion - The company is focused on optimizing existing retail partnerships rather than aggressively expanding the number of stores [54][55] Question: Timeline for SOS alert technology - The connected safety platform is expected to be commercially available next year, with phased releases of various products [57]

Financial Data and Key Metrics Changes - Net revenue for Q3 2025 was $28.2 million, a 35% increase from $20.9 million in Q3 2024, driven by strong chain store and dealer sales [4][5] - Gross profit for Q3 2025 was $16.9 million, or 60% of net revenue, compared to $13 million, or 62% of net revenue for Q3 2024 [4][5] - Net income for Q3 2025 was $2.2 million, up from $1 million in Q3 2024, attributed to increased product sales [5] - Adjusted EBITDA totaled $3.7 million, up from $1.9 million in Q3 2024 [6] - Cash and cash equivalents at August 31, 2025, totaled $9 million, down from $25.7 million at November 30, 2024, reflecting seasonal working capital timing [6] Business Line Data and Key Metrics Changes - The Byrna SD launcher accounts for about 50% of sales, while the Byrna Compact Launcher represents around 30% of sales [15] - The company has expanded its retail presence to over 1,000 stores nationwide, contributing to increased sales [11] - Company-owned stores achieved an average annualized run rate of $725,000 in September [12] Market Data and Key Metrics Changes - The advertising campaign led to a significant increase in web traffic, with average daily sessions on Byrna.com rising from 33,000 to over 50,000 [8][10] - The company has seen a 70% increase in web traffic sequentially, with expectations for improved conversion rates as customer engagement grows [35][36] Company Strategy and Development Direction - The company is focusing on expanding its product offerings beyond less lethal weapons, integrating SOS alert capabilities and connected safety solutions [17][20] - Plans include launching a value-oriented 61-caliber launcher and a simplified protection device in 2026 to reach budget-minded consumers [23][24] - The company aims to enhance customer engagement and create recurring revenue streams through new technology-driven products [20][26] Management's Comments on Operating Environment and Future Outlook - Management expects full-year fiscal 2025 revenue growth to be between 35% and 40%, supported by strong sales momentum and holiday shopping [25] - The company is confident in its ability to penetrate a large and expanding market, laying the groundwork for sustained multi-year growth [26] Other Important Information - The company has no current or long-term debt, and accounts receivable increased to $8.9 million due to higher dealer sales [6][7] - Inventory at August 31, 2025, totaled $34.1 million, reflecting strategic builds ahead of the holiday season [7] Q&A Session Summary Question: Thoughts on adding new influencers - The company is expanding its celebrity influencer campaign beyond conservative radio hosts and is working on a plan with a new director with experience at Nike [30][31] Question: Update on new product launches - The next new launcher will be a value-oriented 61-caliber launcher, expected next year, while the basic box configuration has not been as popular as anticipated [32] Question: ByrnaCare adoption - ByrnaCare adoption is in line with expectations, with plans to enhance website integration for better customer engagement [33] Question: Advertising campaign success and conversion rates - The company is seeing a climb in conversion rates but acknowledges that it takes time for new web traffic to convert into sales [35][36] Question: Wholesale expansion and retail footprint - The company plans to maintain its current retail footprint while focusing on enhancing existing relationships with partners [49][50]

Core Viewpoint - Byrna Technologies Inc. is experiencing strong momentum heading into the holiday fourth quarter, driven by an expanding retail presence and a significant increase in web traffic, leading to a projected revenue increase for the fiscal third quarter of 2025 [1][2]. Financial Performance - Byrna expects total revenue for the fiscal third quarter of 2025 to be $28.2 million, a 35% increase from $20.9 million in the same quarter of 2024 [2]. - The growth was primarily driven by strong dealer and chain store sales, with year-over-year gains in every business segment [2]. - Despite the third quarter typically being a seasonally lighter period for personal security products, Byrna's expanding retail footprint and international growth contributed to the sales increase [2]. Sales Channels - Sales performance by channel for Q3 2025 includes: - Web: $16.3 million, up 8% from $15.1 million in Q3 2024 - Byrna Chain Stores & Dealers: $7.9 million, up 147% from $3.2 million - Law Enforcement / Schools / Private Security: $0.1 million, new segment - Byrna Retail Stores: $0.7 million, up 250% from $0.2 million - International: $3.2 million, up 33% from $2.4 million - Total Sales: $28.2 million, up 35% from $20.9 million [6]. Marketing and E-commerce Growth - Byrna's innovative AI-supported marketing approach has significantly expanded consumer reach, leading to a notable sales spike in late August [3][4]. - Average daily sessions on Byrna.com increased from approximately 36,000 in July to about 52,000 in August, a 45% month-over-month increase [4]. - Average daily sessions on Amazon rose from about 15,000 in July to approximately 23,000 in August [4]. - The online conversion rate improved by 57% during the last ten days of August, reaching 0.9%, which contributed to a 47% increase in sales despite steady session averages [5]. Future Outlook - Byrna anticipates setting a new revenue record in Q4 2025, supported by high web traffic and product availability in over 1,000 chain store locations [6].