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深度洞察用户需求 COLMO管家服务引领高端家电服务创新
Cai Fu Zai Xian· 2025-12-01 10:08
Core Viewpoint - The demand for high-end home appliances has shifted from merely pursuing quality to a fusion of products and services, emphasizing enjoyment over ownership, leading to a comprehensive service system becoming a new benchmark for high-end experiences [1] Group 1: Service System Upgrade - COLMO has launched a comprehensive upgrade of its service system with the introduction of the "1V1 Exclusive Butler + High-end Dedicated Engineer" dual-core service model, aiming to redefine high-end appliance service standards [1][3] - The service philosophy of COLMO is based on deep user insights, focusing on "heartfelt service, exceeding expectations" to create a one-stop butler service system [3] Group 2: User-Centric Features - The dedicated service team provides 1-on-1 assistance, simplifying the process from delivery to installation, allowing users to communicate their needs through the butler, thus eliminating the hassle of multiple contacts [3][4] - COLMO ensures that over 90% of dedicated engineers are trained and certified to provide comprehensive home appliance services, with strict control over the number of users served daily to guarantee an exceptional service experience [4] Group 3: Assurance and Transparency - COLMO has established a rapid service mechanism with response times of within 1 hour, installation within 24 hours, and repairs within 48 hours, ensuring efficiency [6] - The company guarantees transparency in pricing, with all charges publicly disclosed and a commitment to double compensation for any overcharging, alongside a one-year performance fault replacement service [6] Group 4: Expanding Service Scenarios - COLMO's services are designed to meet high-frequency user needs in home decoration and living, ensuring proactive responses to service requirements [8] - The company offers a proprietary AI design tool, "Meizhai Master," to generate customized plans based on user home layouts and lifestyles, ensuring the realization of ideal smart homes [9] Group 5: Industry Impact - COLMO's butler service is seen as a model for the high-end appliance industry, showcasing features like proactive engagement, comprehensive coverage, and digital empowerment [12][14] - Since its establishment in 2018, COLMO has served over 3 million users globally, demonstrating its commitment to user-centric service and contributing to high-quality industry development [14]