Core Viewpoint - The 2025 Guangzhou International Auto Show has commenced, showcasing WEY brand's new models and launching a brand renewal plan aimed at enhancing its market presence and customer experience [1][4]. Group 1: Brand and Product Launch - WEY brand unveiled its new high-end electric vehicle models, including the High Mountain family, Blue Mountain, and Mocha Hi4, emphasizing its commitment to the new energy and high-end market [1][3]. - The brand's new generation of driver assistance system, Coffee Pilot Master (CP Master), will be first introduced in WEY vehicles, featuring advanced capabilities such as natural human-vehicle interaction and proactive safety measures [2][3]. Group 2: Sales Performance - WEY's sales have shown significant growth, with monthly sales exceeding 10,000 units since the beginning of 2025, and a cumulative sales figure of over 82,000 units from January to October, representing a 200% year-on-year increase [4][5]. - The average transaction price of WEY vehicles has been steadily increasing since 2021, indicating strong competitiveness against global luxury brands [4]. Group 3: Financial Performance - In the first three quarters of 2025, Great Wall Motors reported revenue of 153.58 billion yuan, a year-on-year increase of 7.96%, with new vehicle sales reaching 923,400 units, up 8.15% [4]. - Sales of new energy vehicles reached 278,500 units, reflecting a 31.67% increase, while overseas sales grew by 3.06% to 334,200 units [4]. Group 4: Brand Renewal Plan - The brand renewal plan will focus on four dimensions: value, image, experience, and service, aiming to enhance the brand's appeal and customer engagement [6]. - The plan includes the introduction of a new high-end product line based on a new power platform by 2026, and efforts to strengthen the brand's youthful and international image [6].