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从东京漂向深圳,一场影像话语权革命
虎嗅APP· 2025-11-05 13:25
题图|视觉中国 中国相机,撕开日本市场的口子 日本秋叶原的电器城里,明亮的橱窗一字排开。几十年来,这里一直是摄影爱好者朝圣的"圣地",也 是属于索尼、佳能、尼康的天下。过去,人们总会在这几块招牌前驻足,挑选自己的理想相机。 只是这两年,橱窗的C位换了名字。在那些老牌巨头的展架中间,出现了一排来自中国深圳的"小机 器",而最显眼的位置,正属于 DJI Osmo Pocket 3。 根据日本权威零售分析机构 BCN+R 的数据 【1】 :自 2023 年 10 月上市以来,其市场份额长期稳居 20% 以上。到如今,Pocket 3的市场份额一度攀升至 34.1%, 这意味着,日本市场每售出三台摄像 机,就有一台是 Pocket 3,而这几乎接近第二名到第九名的总和。 | | | | | | | --- | --- | --- | --- | --- | | 順位 | メーカー | 製品 | 販売台数 | 税抜き平均 | | | | | シェア(%) | 単価(千円) | | | DJI | Osmo Pocket 3 | 34.1 | 81.2 | | బ ను | DJI | Osmo Action 5 Pro ...
Did DJI just dodge Trump's tariffs by knocking off its own excellent camera?
The Verge· 2025-10-09 14:01
Why does this DJI Osmo Pocket 3 say extra. Why does it look the same. Today, I'm toying with the Extra Muse, and I'm pretty sure it is DJI trying to dodge US regulators.Let's get in there. This fabric bag doesn't scream DJI. But inside, we find this doohickey.And of course, the camera itself. And it's identical in size and shape. Look at the sides. Look at the bottom.Look how they power off the exact same way. Look how they track me identically with identical image quality. Yeah, I think it's pretty clear.B ...