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大兴首家“胖物美”明日开业 胖改店要建立自有用户心智
Bei Jing Shang Bao· 2025-06-19 11:29
"胖改店"开业将吸引之前数倍的消费者前往购物,物美超市黄村店外已经设置了有序排队的围栏。对于调改店的长久经营情况,物美集团副总裁许丽娜表 示,以学清路店为例,门店日均客流量在2万左右,较调改前有较大提升。 同时,调改店客群也实现较大变化。闫小岐表示,以调改后物美超市天津北辰店为例,40岁以下的顾客占比接近六成,较之前实现了翻倍的增长。 值得关注的是,"胖改店"从最初的首店落地,逐渐走向区域内的竞争。此前,大兴区已有"胖永辉"超市在营。对此,闫小岐表示,超市无论是经营模式还是 经营品类,在发展难免会出现同质化,而品牌会在学习中不断地进行升级。 在竞争中,超市们正在寻求转型升级的方法,在通过学习胖东来模式进行调整后都有着明显的提升。随着"调改"工作在连锁零售企业中展开,超市在恢复线 下竞争力。有业内人士指出,对"胖改店"超市来讲,它们需要尽快把自己的超市品牌价值与用户心智建立起来。北京社科院副研究员王鹏表示,当前零售行 业正处于一个变革时期,企业需要不断创新和提升服务质量,以满足消费者日益多样化的需求。同时,企业需要注重个性化服务,根据消费者的需求和偏好 提供定制化的产品和服务,加强品牌建设,提升企业的知名度和美 ...
“胖东来白酒”现身澳洲超市售卖286元?胖东来回应:未与任何海外渠道合作
Mei Ri Jing Ji Xin Wen· 2025-05-27 07:08
每经编辑|杜宇 据北京商报,近期,有网友称胖东来自营商品已进军澳洲,有澳洲华人超市上架了12款胖东来自营品牌DL的热门产品。 图片来源:蓝鲸新闻视频截图 5月27日,蓝鲸新闻致电胖东来时代广场超市部,工作人员回应称,"他不是我们胖东来,并没有合作,商品应该是其他渠道购买的,采购过去并在其店铺销 售。一款"自由爱"白酒胖东来售价75元,该小程序售价为61.55澳元(约286元)。胖东来目前只有许昌和新乡两个地区有店,未与任何海外渠道合作,会反 馈法务部门进行维权处理。" YaleMini 见人见世界 Costco代购 美部 山姆会员店 胖东来代购 胖东来工作人员 = 价格 = 5月27日,蓝鲸记者在Umall(今日优选)小程序中, 看到确有DL系列商品进行售卖。 记者致电胖东来时代广场超市部, 工作人员回应称,胖东来自营商品仅有许昌、 新乡门店及帮扶调改的企业有售, 未与任何海外渠道有商品合作。一 0%番茄复 ... 品牌 DL 小磨き 胖东来官方零售 我们这边没有合作 售价:$16.08 ... 图片来源:蓝鲸新闻视频截图 大河财立方梳理发现,4月份,胖东来超市、珠宝、百货三大业态领跑销售,分别贡献9.47亿 ...
步步高深度报告:东山再起,步步高升
ZHESHANG SECURITIES· 2025-05-23 00:23
Investment Rating - The report assigns a "Buy" rating for the company, marking its first coverage [7][13]. Core Insights - The report highlights that the company has completed its restructuring, resulting in a healthier balance sheet. The company is expected to see significant profit growth as it completes its store renovations, with sales and customer traffic exceeding expectations [2][15]. - The restructuring has led to a reduction in debt levels, with the debt-to-asset ratio decreasing from 86.8% in 2023 to 62.1% by Q1 2025. The company is projected to have cash and equivalents exceeding 1 billion yuan by the end of 2024 [2][41]. - The report anticipates that the company will complete all supermarket renovations by 2025, with sales per store expected to increase significantly post-renovation [2][65]. Summary by Sections Restructuring and Financial Health - The company has successfully restructured, becoming a non-controlling entity with the introduction of industrial investors who enhance its supply chain and digital capabilities. The management team has also undergone changes to improve efficiency [2][32][33]. - The restructuring plan includes cash settlements for debts under 100,000 yuan and equity swaps for larger debts, extending remaining debts to a 10-year term [2][39]. - The company’s cash flow situation has improved significantly, with cash and equivalents projected to return to pre-2018 levels by the end of 2024 [2][36]. Supermarket Renovation Success - The report notes that the company has already renovated 17 out of 27 supermarkets, with sales and customer traffic increasing dramatically post-renovation. The average daily sales have reportedly increased sixfold, and customer traffic has tripled [2][65]. - The renovation strategy has led to a significant change in product offerings and store environments, enhancing customer experience and employee satisfaction [2][14]. Department Store Transformation - The company is set to initiate a comprehensive renovation of its department stores in May 2024, focusing on improving employee experience and customer service [3][15]. - The department store segment is expected to contribute significantly to the company's revenue, with a projected recovery in gross margins [3][12]. Profit Forecast and Valuation - The company is expected to achieve net profits of 184 million yuan in 2025, with projections of 402 million yuan and 674 million yuan in the following years, reflecting a rapid profit release phase [4][12]. - The report provides a valuation based on comparable companies, indicating that the company is currently undervalued relative to its peers in the supermarket sector [4][12].