Financial Data and Key Metrics Changes - Total net revenue for Q1 2025 was RMB 28.8 billion (approximately USD 4.0 billion), representing a 7.4% year-over-year increase [34] - Total net revenue from games and related value-added services was RMB 24.0 billion, up 12% year-over-year [34] - Gross profit for Q1 2025 was RMB 18.5 billion, up 9% year-over-year and 14% quarter-over-quarter [36] - Non-GAAP net income attributable to shareholders for Q1 totaled RMB 11.2 billion (approximately USD 1.5 billion), up 32% year-over-year [38] Business Line Data and Key Metrics Changes - Net revenues from online games were RMB 22.5 billion, up 14% quarter-over-quarter and 15% year-over-year, driven by key PC games and established mobile games [34][35] - NetEase Cloud Music's revenue was RMB 1.9 billion, declining 8% year-over-year and 1% quarter-over-quarter, primarily due to decreased revenue from social entertainment services [36] - Innovative businesses and others saw a revenue decline of 17% year-over-year and 29% quarter-over-quarter, mainly due to decreased revenue from advertising services [36] Market Data and Key Metrics Changes - The gaming segment continues to show strong performance, with flagship titles achieving record highs in player engagement and revenue [5][6] - The mobile version of Once Human quickly gained global attention, reaching the top spot on iOS download charts in over 160 regions [10] - The game Identity V surpassed 400 million registered players globally during its seventh anniversary celebration [17] Company Strategy and Development Direction - The company is focused on globalizing and diversifying its game portfolio, with a commitment to innovative content and exceptional operations [5][6] - Plans to deepen connections with player communities through more frequent content updates and esports events [48][49] - The company aims to enhance its esports operations and leverage its successful titles in international competitions [80][81] Management Comments on Operating Environment and Future Outlook - Management expressed optimism about the global momentum established and the breadth of opportunities across the diversified game portfolio [33] - The company is committed to investing in long-term sustainability and innovation, particularly through AI technologies [30][85] - Management highlighted the importance of continuous improvement and adaptation in response to market demands and player feedback [44][59] Other Important Information - The effective tax rate for Q1 was 15.3%, and the company reported a robust cash position with net cash of approximately RMB 131.5 billion as of March 31, 2025 [39] - The Board of Directors approved a dividend of USD 0.135 per share [39] - The company has a share repurchase program with approximately USD 1.9 billion spent as of March 31, 2025 [39] Q&A Session Summary Question: About Identity V's strong performance and future growth - Management attributed Identity V's success to continuous investment and optimization over six years, with plans to keep enhancing the game [42][44] Question: On mobile title Marvel Rivals and its lifecycle - Management acknowledged user number volatility but emphasized the introduction of shorter seasonal updates and esports events to maintain engagement [46][48] Question: Strategy for overseas markets amid studio closures - Management clarified that studio closures were based on product positioning and quality, with a focus on creating games suitable for global markets [52][53] Question: Performance and monetization of Once Human - Management reported significant user growth and increased monetization on PC following the mobile launch, with plans for new gameplay features [61][63] Question: Differentiation strategy for Fragpunk in the FPS market - Management expressed satisfaction with Fragpunk's foundation and emphasized ongoing support and market engagement strategies [67][70] Question: Resource allocation between domestic and overseas markets - Management confirmed sufficient resources to support both domestic and overseas markets simultaneously [72][73] Question: Evaluation metrics for new titles and esports strategy - Management highlighted the importance of team passion and experience in evaluating new projects, with ongoing investment in esports operations [76][78][80]

Financial Data and Key Metrics Changes - Total net revenue for Q1 2025 was RMB28.8 billion (approximately USD4.0 billion), representing a 7.4% increase year over year [32] - Total net revenue from gaming and value-added services increased by 12% year over year to RMB24.0 billion [6][33] - Gross profit for Q1 2025 was RMB18.5 billion, up 9% year over year and 14% quarter over quarter [35] - Non-GAAP net income attributable to shareholders for Q1 totaled RMB11.2 billion (approximately USD1.5 billion), up 32% year over year [37] Business Line Data and Key Metrics Changes - Net revenues from online games were RMB22.0 billion, up 14% quarter over quarter and 15% year over year, driven by new titles and established games [33] - NetEase Cloud Music's revenue declined by 8% year over year to RMB1.9 billion, primarily due to decreased revenue from social entertainment services [34] - Innovative businesses and others saw a revenue decline of 17% year over year to RMB1.6 billion, mainly due to decreased revenue from advertising services [34] Market Data and Key Metrics Changes - The gaming segment's revenue growth was supported by key PC games, with PC games accounting for approximately 34% of total online games revenue, representing an increase of 85% year over year [33] - The mobile version of Once Human achieved the top spot on iOS download charts in over 160 regions shortly after its launch [9] Company Strategy and Development Direction - The company is focused on globalizing and diversifying its game portfolio, with a commitment to innovative content and exceptional operations [5] - Plans to deepen connections with player communities through more frequent content updates and the introduction of esports events [47] - The company aims to enhance its esports operations and has invested in esports stadiums in Hangzhou and Shanghai [78] Management's Comments on Operating Environment and Future Outlook - Management expressed optimism about the global momentum and opportunities across the diversified game portfolio [31] - The company is committed to investing in long-term operations and enhancing player engagement through continuous updates and community involvement [56] - Management highlighted the importance of AI technology in game development and its role in improving operational efficiency [82] Other Important Information - The effective tax rate for Q1 was 15.3%, and the company has a robust cash position with net cash of approximately RMB131.5 billion as of March 31, 2025 [38] - The Board of Directors approved a dividend of USD0.135 per share [38] - The company has a share repurchase program with approximately USD1.9 billion spent as of March 31, 2025 [38] Q&A Session Summary Question: What are the reasons behind Identity V's strong performance and future growth? - Management attributed Identity V's success to continuous investment and optimization over six years, with plans to keep investing in the game to maintain its leading position [42][43] Question: How will the company ensure the longevity of Marvel Rivals? - Management mentioned the introduction of a two-month seasonal update cycle and the initiation of esports events to enhance player engagement and retention [47] Question: What is the strategy for overseas markets following the closure of some studios? - Management clarified that the studio closures were based on product positioning and quality considerations, and they plan to develop more games suitable for global markets [51] Question: What are the next steps for the operation of Where Wings Meet? - Management plans to continue investing in the game, focusing on enhancing art representation and gameplay to ensure its long-term success [56] Question: How does the company plan to enhance monetization for Once Human? - Management highlighted the game's cross-play feature and plans to introduce new gameplay elements to satisfy user demand and enhance monetization [61] Question: What is the company's approach to resource allocation between domestic and overseas markets? - Management stated that they have sufficient resources to support both markets simultaneously and will continue to improve understanding of overseas gamer demands [70]