Summary of the Conference Call on China Consumer Sector Outlook 2026 Industry Overview - The focus is on the **China consumer sector** with an emphasis on stock picking strategies for 2026E, balancing "value" vs "growth" investments [1][11] - Anticipation of a less inflationary environment and low expectations for immediate consumption boosts from government policies [1][11] Key Investment Themes 1. **Shift Towards Experience/Service Consumption** - Consumers are increasingly valuing emotional experiences over basic needs, seeking happiness and self-expression [2][23] - 66% of respondents in a survey indicated a willingness to spend more for special moments [23] - Notable examples include Pop Mart's affordable entertainment options and Haidilao's casual dining as social venues [2][23] 2. **Focus on Well-being** - Increased spending on wellness, including health, fitness, and nutrition [3] - Growth potential identified in sportswear (Anta), health supplements (H&H), beauty care (Mao Geping), and tourism (Atour) [3] 3. **Rising "Silver" Economy** - The aging population is creating demand for leisure and cultural experiences [4] - Industries like tourism (Atour, H World), sportswear (Anta), and health supplements (H&H) are expected to benefit [4] 4. **Emerging New Channels** - Growth in omni-channel operations and new offline channels such as membership stores and snack specialty chains [5] - Food companies like Eastroc and Nongfu are adapting to these changes [5] 5. **Multi-brand Strategy** - Industry leaders are expanding brand portfolios to meet diversified consumer demands [6] - Companies like Anta and Midea are revising growth targets to ease channel inventory pressure [6] Top Buys in Consumer Sector - **Consumer Discretionary**: Anta (2020.HK), Pop Mart (9992.HK), Haidilao (6862.HK), Atour (ATAT.O), Midea (300.HK) [1][14] - **Consumer Staples**: CR Beer (291.HK), Eastroc (605499.SS), Mao Geping (1318.HK) [1][14] Additional Insights - The report emphasizes the importance of sustainable profit growth amid a dynamic marketplace [1][11] - The analysis includes a pecking order of various consumer sub-sectors, highlighting the relative strengths of companies within those sectors [1][14] - The report also notes the potential for companies like Li Ning and Haitian to outperform in case of a better-than-expected recovery in consumption [1] Conclusion - The China consumer sector is poised for a transformation driven by changing consumer preferences towards emotional and experiential consumption, with significant opportunities identified across various industries and companies. The focus on well-being, the aging population, and the emergence of new channels are critical factors influencing investment strategies for 2026E [1][2][3][4][5][6]

Flash | 14 Dec 2025 23:19:17 ET │ 11 pages Haidilao International Holding Ltd (6862.HK) Reiterated Top Buy in China Restaurant Sector; Stabilized Nov restaurant retail sales CITI'S TAKE On Dec 15, NBS released China retail sales data in Nov. YoY growth of China restaurant retail sales stabilized at 3.2% in Nov (vs 3.8% YoY growth in Oct). The 3%-4% YoY growth of China restaurant retail sales in Oct-Nov was noticeably well above the 0.9%-2.1% YoY in Jun-Sept 2025 (when subsidy competition among e-commerce pl ...

Summary of Key Points from the Conference Call Industry Overview - **Industry**: China Consumer Sector - **Event**: Citi's 2025 China Conference - **Participants**: 44 China consumer companies were hosted, leading to the identification of five investment themes in the consumer sector [1][9] Investment Themes 1. **Shift Towards Experience Consumption**: - Consumers are increasingly valuing emotional experiences over physical goods, seeking happiness and self-expression through services [2] - Companies like Pop Mart provide affordable entertainment options that resonate with young consumers [2] 2. **Focus on Well-being**: - Younger generations are prioritizing spending on wellness, including health, fitness, and mindfulness [3] - Growth opportunities are seen in sectors like sportswear (Anta), health supplements (H&H), and beauty care (Giant Bio) [3] 3. **Rising Silver Economy**: - The aging population is driving demand for leisure and cultural experiences, benefiting industries like tourism (H World, Atour) and health supplements [4] 4. **Emerging New Channels**: - New offline channels such as membership stores and snack specialty chains are gaining traction, helping to offset declines in traditional distribution [5] 5. **Multi-brand Strategy**: - Companies are expanding their brand portfolios to meet diverse consumer demands, with a focus on easing channel inventory pressure [6] Company-Specific Insights Pop Mart (9992.HK) - **Sustainability of IP Operation**: Pop Mart is seen as a growth play due to its strong IP incubation capabilities. Concerns about growth sustainability are being addressed through new product launches [10] - **LABUBU Durability**: The company plans to enhance its LABUBU IP with new products and has postponed the launch of LABUBU 4.0 to 2026 [11] - **Overseas Expansion**: Plans to operate over 60 stores in the US by the end of 2025, with expansions into Canada and Mexico [13] Laopu Gold (6181.HK) - **Sales Growth Expectations**: Management expects high revenue growth in 2H25E driven by price adjustments and new store sales [16] - **Price Adjustment Strategy**: A recent price increase of over 25% aims to maintain a gross profit margin (GPM) of at least 40% [17] - **Store Expansion Plans**: Focus on expanding floor areas in existing malls rather than entering new ones [22] Haidilao International Holding Ltd (6862.HK) - **Recovery in Table-Turn**: Management anticipates positive momentum in table-turn rates due to seasonal factors and a low comp base [30] - **Operational Improvements**: Plans to terminate loss-making pilot programs to save on operational expenses [32] China Resources Beer (0291.HK) - **Sales Performance**: The company reported low single-digit year-over-year sales growth, outperforming peers [34] - **Margin Outlook**: Expected GPM improvement in 2H25E, with a target dividend payout ratio increase to ~60% in 2025E [36] Midea Group (0300.HK) - **Sales Growth Target**: Management maintains a target of ~10% sales growth for 2025, with a focus on air-conditioning sales recovery [40] - **Overseas Business Expansion**: Plans to increase overseas production to ~30% and grow sales in developed markets through M&A [41] Li Ning (2331.HK) - **Sales Guidance**: Maintained guidance for 2025 with expectations of flat sales and high single-digit net profit margin growth [48] Nongfu Spring (9633.HK) - **Sales Guidance**: Management reiterated a mid-teen percentage growth target for 2025, with limited impact from price wars in the beverage sector [51] Cosmetics Sector - **Mixed Performance**: Domestic brands like Mao Geping and Chicmax showed strong growth, while others lagged behind [56] - **Growth Strategies**: Companies are focusing on online sales growth and improving operational efficiency to enhance margins [57][59] Additional Insights - **Consumer Trends**: There is a notable shift towards experiential consumption and wellness, indicating a changing landscape in consumer preferences [2][3] - **Operational Strategies**: Companies are adopting multi-brand strategies and optimizing supply chains to enhance profitability and meet diverse consumer demands [6][14] This summary encapsulates the key insights and trends discussed during the conference, highlighting the evolving dynamics within the China consumer sector and specific company strategies.

Core Insights - The article discusses the expansion of Asian food chains in the United States, focusing on Jollibee, Luckin Coffee, Kura Sushi, and Haidi Lao Hot Pot, and their potential as investment opportunities [1][22]. Jollibee - Jollibee is a Philippine-based fast food chain known for its fried chicken and unique spaghetti, with over 1,300 locations in the Philippines and nearly 500 internationally, including over 100 in North America [1][19]. - The company aims to expand its North American presence from about 100 to 250 locations through franchising, with average unit volumes of $4.2 million per year for company-owned locations [1][19]. - Jollibee's brand is as popular in the Philippines as McDonald's and Coca-Cola, and 60% of its U.S. customers are non-Filipinos, indicating a growing appeal beyond its traditional customer base [1][19]. - The company currently spends less than 2.5% of its total costs on marketing in the U.S., which may hinder brand recognition and average unit volumes as it expands [4][19]. - The management's focus appears to be on acquiring smaller beverage chains rather than solely promoting the Jollibee brand, raising concerns about the company's strategic focus [4][19]. Luckin Coffee - Luckin Coffee, a Chinese coffee chain, has made a significant comeback after a fraud scandal, now boasting over 26,000 locations globally and a revenue growth of 47% last quarter [7][10]. - The company operates on a low-cost, quick-service model, appealing to consumers seeking speed and efficiency rather than a premium experience [9][10]. - Despite its past issues, Luckin Coffee's current growth strategy and profitability metrics are seen as promising, with a lower price-to-sales multiple compared to Starbucks [7][10]. - The company has been expanding aggressively, opening around 2,000 new locations quarterly, and has seen double-digit growth in same-store sales [7][10]. Kura Sushi - Kura Sushi is a conveyor belt sushi restaurant expanding in the U.S. through company-owned locations rather than franchising, which may provide more lucrative returns for investors [11][12]. - The chain has about 75-80 U.S. locations, reporting restaurant-level operating margins of 17-18% and average unit volumes of $4.2 million [12][13]. - Despite its fun dining experience, Kura Sushi is not yet profitable due to high expenses associated with aggressive unit growth [13][16]. - The concept may face challenges in becoming a regular dining choice for consumers, as it is perceived more as a special occasion experience [13][16]. Haidi Lao Hot Pot - Haidi Lao Hot Pot is a high-end hot pot chain with over 1,400 locations globally and more than a dozen in the U.S., known for its unique dining experience [17][19]. - The company operates with low margins, reporting only 3% operating margins in the first half of the year, highlighting the importance of disciplined growth and operational efficiency [17][19]. - The niche market appeal of hot pot dining may limit its mass market success, requiring careful market selection for expansion [17][19].

Summary of Haidilao International Holding Ltd Conference Call Company Overview - **Company**: Haidilao International Holding Ltd (6862.HK) - **Industry**: Consumer (China/Hong Kong) - **Market Cap**: Rmb68,977 million - **Current Stock Price**: HK$13.92 - **Price Target**: HK$17.50 Key Financial Metrics - **1H25 Revenue**: Expected to decline by 3.5% year-over-year (yoy) to Rmb20.7 billion - **1H25 Net Profit**: Expected to decline by approximately 5% yoy to Rmb1.9 billion - **2025 Revenue Forecast**: Cut by 6-7% to Rmb43.1 billion - **2025 Net Profit Forecast**: Cut by 14% to Rmb4.6 billion - **Gross Margin**: Expected to decline to 60.4-60.6% for 2025-2027, down by 2 percentage points from previous estimates Core Insights - **Traffic-Driven Pressure**: The decline in revenue is primarily due to weak traffic and table turnover, exacerbated by competition from food delivery platforms [3][9] - **Self-Help Initiatives**: The company is investing in service enhancements and product offerings to attract customers, which is leading to increased overhead costs and margin pressure in the short term [4][21] - **Positive Outlook for 2H25**: Anticipated recovery in table turnover and revenue growth due to a lower base and self-help initiatives, with expectations of less competition from delivery platforms in the fourth quarter [5][12][31] Financial Performance - **1H25 Financials**: - Revenue: Rmb20.7 billion, down 3.5% yoy - Net Profit: Rmb1.9 billion, down 5% yoy - Gross Profit Margin: 60.0%, down from 61.0% in 1H24 [15] - **Cost Structure**: Increased staff costs and overheads are impacting gross profit margins, with staff costs expected to remain high in 2025 [22][25] Market Dynamics - **Competitive Landscape**: The company faces intense competition from delivery platforms, which is affecting dine-in demand, particularly in the mid-price segment [12][31] - **Long-Term Growth Prospects**: Despite short-term challenges, the company is expected to benefit from macroeconomic recovery and its expansion strategy into different restaurant formats [32][33] Valuation and Investment Thesis - **Valuation**: The stock is currently trading at a P/E of 15x based on revised 2025 EPS estimates, which is considered attractive given the company's resilient cash flow and management capabilities [14][26] - **Investment Rating**: Overweight, with a target price of HK$17.50, reflecting a potential upside of 26% from the current price [7][26] Risks and Considerations - **Downside Risks**: Prolonged weak consumption and potential store closures could negatively impact performance, with EPS potentially 20% lower than base case forecasts in a bear scenario [37][43] - **Upside Potential**: Faster recovery in dine-in activities and new store openings could lead to better-than-expected demand recovery [30][43] Conclusion Haidilao International Holding Ltd is navigating a challenging macro environment with a focus on enhancing service and product offerings. While short-term pressures are evident, the company is positioned for a potential recovery in the latter half of 2025, supported by its unique business model and management strategies.

Investment Rating - The report maintains a Neutral rating for Haidilao International Holding with a 12-month price target of HK$15.30, implying an upside potential of 8.4% from the current price of HK$14.12 [1][2][26]. Core Insights - The earnings forecasts for Haidilao have been revised down by 13%-16% for 2025-27, primarily due to lower-than-expected performance in 1H25, slower store expansion, and the company's strategy to offer better value to customers [2][23][27]. - The company is expected to experience a revenue decline of 4% year-on-year in 1H25, driven by weaker table turn performance and a decrease in party size, although a slight improvement in average selling price (ASP) may provide some offset [20][21]. - Despite the challenges in 1H25, the second half is anticipated to show a recovery in same-store sales growth (SSSG) due to an easier comparison base, which could lead to slight positive growth in average sales per store [2][22]. Summary by Sections Earnings Forecasts - The report projects a revenue of Rmb20.6 billion for 1H25, reflecting a 4% decline year-on-year, with restaurant revenue expected to drop by 6% [20][21]. - For 2025, total revenue is estimated at Rmb43.09 billion, down from the previous estimate of Rmb44.62 billion, marking a 3.4% reduction [25]. Margin Analysis - The gross profit margin (GPM) is expected to contract to 60.7% in 1H25, down from 61.0% in 1H24, due to increased food cost ratios and operating deleverage [1][21]. - Operating profit margin (OPM) is projected to decrease by 0.8 percentage points year-on-year to 11.8% [21]. Store Expansion and Performance - The company is expected to close 8 net stores in 1H25, indicating a cautious approach to expansion amid fluid consumption trends [20]. - The total store count for Haidilao is projected to decrease by 30 stores in 2025, with a total of 1,415 stores expected [25]. Valuation Metrics - The report provides a valuation of 16X for the 2025 estimated price-to-earnings (P/E) ratio, with a projected dividend yield of 6% [2][13]. - The adjusted EBITDA for 2025 is forecasted at Rmb8,063.4 million, reflecting a decline from previous estimates [25]. Key Focus Areas for Investors - Investors are advised to monitor the trends in table turn performance, store expansion plans, margin outlook, and the impact of delivery subsidies on overall performance [22][23].