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这届年货清单,更多“科技狠活儿”!
Jin Rong Shi Bao· 2026-02-21 08:29
从20世纪80年代的布匹烟酒,到90年代的米面粮油,再到如今的无人机、国潮文创等"中国好物""国货 之光",《金融时报》记者连日来走访春节年货市场,发现年轻人的年货清单,正悄悄变了模样。 在大疆国贸商城旗舰店,不少年轻人围着展示台,仔细研究各款无人机产品,时不时发出赞叹。 "看,这是我为自己准备的'电子年货'。"来自北京平谷区的女孩李冉(化名)拿着刚刚下单的大疆最新 款运动相机,兴奋地展示给记者看:"今年赶上'史上最长春节假期',早早就约好了朋友,利用假期后 半段去天津深度游,这次做了个升级换代,就当作送给自己的新年礼物。" 另一对小情侣王浩(化名)和张琪(化名),在店内耗时许久,最终选定一款心仪已久的无人机。与李 冉不同的是,他们着实"下了一回血本",趁着春节前入手了防风性能最强、稳定性最好的"终极款"产 品,尤其适合户外开阔场景的航拍。 "大年初五,我们就飞往印度尼西亚旅行,那里允许游客携带无人机入境,虽然花了些银子,但这份'大 件儿'年货,符合我们的审美,满足我们的需求,期待这趟印尼之旅。"王浩和张琪对记者说,这款承载 硬核技术的"电子年货",是"中国制造"中的高端产品,贵有贵的理由,他们也愿意把钱花在 ...
抖音生活服务联合央视新闻推外贸优品专场直播,四大商超总交易额超500万元
Xin Hua Wang· 2025-05-26 09:13
Core Insights - Douyin Life Services partnered with CCTV News to launch a live streaming event titled "Foreign Trade Goodies, Buy More, Love Guangdong," aimed at creating a new channel for foreign trade products in domestic sales [1][9] - The event featured major supermarket chains such as CR Vanguard, Yonghui Supermarket, RT-Mart, and Hongqi Chain, showcasing a variety of foreign trade goods and seasonal products from the Greater Bay Area [1][3] Summary by Sections Event Overview - The live streaming event lasted three hours, attracting over 66 million views and generating more than 1.4 million orders, with total transaction value exceeding 5.09 million yuan [1] - Consumers showed strong interest in discount vouchers offered by supermarkets, facilitating a convenient shopping model of "online coupon collection and offline redemption" [1] Product Highlights - The event showcased various foreign trade products, including food, electronics, and household items, with a special focus on seasonal fruits like lychee [1][3] - CR Vanguard introduced a special coupon for lychee, allowing consumers to purchase fresh fruit at a discounted price [3] Supermarket Initiatives - CR Vanguard's Vice General Manager Xu Zhijiang outlined four key measures to support the transition of foreign trade products to domestic sales, including establishing a "direct access" for foreign goods and collaborating with unique foreign enterprises to develop private label products [3][4] - Yonghui Supermarket's representative Lai Shuzhen highlighted their commitment to supporting foreign trade products through expedited listing processes and brand promotion [4] Success Stories - A fish supply company from Zhongshan, Guangdong, successfully adapted its products for the domestic market after collaborating with CR Vanguard, leading to strong sales [4] - Yonghui Supermarket simplified the qualification review process, allowing a new tuna product to be listed in just 15 days, which garnered significant consumer interest during the live stream [4] Future Plans - Douyin Group initiated a "Douyin Foreign Trade Product Support Plan" to assist foreign trade enterprises in expanding their presence in the domestic market, aiming to invigorate offline consumption [8][9]