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Magnite Expands Global Reach with DNPA Deal and CTV Innovations
Yahoo Finance· 2025-10-19 07:08
Core Insights - Magnite, Inc. is recognized as one of the most oversold mid-cap stocks to buy according to hedge funds [1] - The company has announced that members of the Digital News Publishers Association (DNPA) have adopted its audience activation platform, Magnite Access [1] Group 1: Business Developments - The partnership with DNPA allows its members to have greater control over first-party data and provides advertisers with direct access to high-quality inventory from premium publishers [2] - This initiative is in response to the increasing demand for transparent and privacy-conscious advertising solutions in India's growing digital media market [2] - Recent developments at Magnite include integrations with Acxiom for enhanced data targeting, the launch of CTV "Pause Ads," and a programmatic partnership with Paramount+ in Australia [3] Group 2: Company Overview - Magnite operates one of the world's largest independent sell-side advertising platforms, helping publishers monetize content across various environments including CTV, online video, display, and mobile [3] - The company's tools provide advertisers with increased transparency and control over their advertising efforts [3]
Digital News Publishers Association (DNPA) Adopts Magnite Access to Streamline Access to Premium Inventory and Audience Data
Globenewswire· 2025-10-08 04:30
Core Insights - Magnite and the Digital News Publishers Association (DNPA) have announced that several DNPA members will adopt Magnite Access, a self-service tool for audience segment activation [1][2] - This collaboration aims to create a shared data infrastructure for DNPA publishers, enabling them to deploy high-value audience segments and enhance the value of their premium inventory [2][3] Group 1: Company Overview - Magnite is the largest independent sell-side advertising company, providing technology for publishers to monetize content across various formats including CTV, online video, display, and audio [4] - The company operates globally with offices in major cities such as New York, Los Angeles, London, Singapore, Mumbai, and Sydney [4] Group 2: Industry Context - The DNPA represents 22 leading digital news media publishers in India, focusing on promoting high standards of journalism and driving digital innovation [5] - The partnership with Magnite is seen as a forward-looking approach to address industry challenges and enhance collaboration among publishers [3]
Magnite To Unify Curation and Activation Within ClearLine
Globenewswire· 2025-10-01 12:00
Core Insights - Magnite has announced the evolution of ClearLine, aimed at unifying curation and activation across its omnichannel advertising platform, enhancing the discovery and activation of inventory for buyers and curators [1][2] - The integration of AI assistance and agentic workflows into ClearLine is part of Magnite's strategy to leverage technology from its recent acquisition of streamr.ai [1] Product Features - ClearLine is built on the same infrastructure as Magnite's SpringServe, allowing for curated campaigns to be executed closer to the impression, which results in higher data fidelity and reduced signal loss [2] - Buyers and curators can define deal terms, pricing, and targeting directly, with the flexibility to package deals using first and third-party audiences through Magnite Access [2] Market Positioning - The evolution of ClearLine is positioned to create a frictionless path between advertisers and audiences, particularly in streaming TV, where advertisers can reach 109 million US ad-supported households [3] - ClearLine's capabilities are expected to drive greater performance and unlock new opportunities across connected TV (CTV) and omnichannel video [3] Client Benefits - Clients have expressed that ClearLine simplifies access to inventory, enhances efficiency, and allows for better performance in campaign activation [3] - The platform enables centralized management of data and inventory, streamlining programmatic monetization and maintaining transparency [3] Company Overview - Magnite is recognized as the world's largest independent sell-side advertising company, facilitating monetization across various formats including CTV, online video, display, and audio [4] - The company operates globally with offices in major cities across North America, EMEA, LATAM, and APAC, executing billions of advertising transactions each month [4]
Magnite(MGNI) - 2025 Q1 - Earnings Call Presentation
2025-05-07 20:35
Q1 2025 Financial Performance - Contribution ex-TAC reached $145.8 million, a 12% increase year-over-year[16] - CTV Contribution ex-TAC was $63.2 million, exceeding guidance and up 15% year-over-year[16] - DV+ Contribution ex-TAC was $82.6 million, exceeding guidance and up 9% year-over-year[16] - Adjusted EBITDA was $36.8 million, a 47% increase year-over-year, with a 25% Adjusted EBITDA margin compared to 19% in Q1 2024[16] - Non-GAAP earnings per share were $0.12, compared to $0.05 for Q1 2024[16] - Operating cash flow was $18.2 million[16] Q2 2025 Guidance - Total Contribution ex-TAC is projected to be between $154 million and $160 million[19] - CTV Contribution ex-TAC is expected to be between $70 million and $72 million[19] - DV+ Contribution ex-TAC is anticipated to be between $84 million and $88 million[19] - Adjusted EBITDA operating expenses are forecasted to be between $110 million and $112 million[19] Revenue Split - Q1 2025 revenue was $155.8 million, with $116.8 million (75%) from the U S and $39.0 million (25%) from international markets[31]
Samsung Ads and Magnite Deepen Partnership to Enhance Audience Addressability in Streaming TV
Globenewswire· 2025-04-09 12:00
Core Insights - Magnite has expanded its global partnership with Samsung Ads, leading to double-digit gross revenue growth for Samsung Ads on the Magnite Streaming SSP from 2023 to 2024 [1][2] Group 1: Partnership and Growth - The partnership aims to enhance audience addressability in streaming by utilizing the Magnite Access product to manage behavioral audience data effectively [2] - Samsung Ads has established the largest single source of TV data in the US market, with 88 million monthly active users on Samsung TV Plus, which has recently expanded to Singapore, the Philippines, and Thailand [3] Group 2: Technological Advancements - The collaboration has resulted in technological breakthroughs, including simplified genre targeting for contextual advertising and improved forecasting capabilities, which support the rapid growth of viewership on Samsung TV Plus [4] - Magnite Storefront within the Magnite Access suite is expected to enhance data capabilities and empower Samsung Ads' sales team to deliver superior solutions for advertisers [4] Group 3: Industry Positioning - Samsung Ads operates in over 25 countries, leveraging its reach across smart devices to engage audiences through various premium entertainment services, including Samsung TV Plus, which is recognized as the leading FAST service globally [6][7] - Magnite is positioned as the world's largest independent sell-side advertising company, facilitating billions of advertising transactions monthly across multiple formats [5]