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全文|Meta Q3业绩会实录:2026预算制定已启动 Reality Labs Q4营收预计...
Xin Lang Cai Jing· 2025-10-30 06:09
Core Insights - Meta reported Q3 2025 revenue of $51.242 billion, a 26% increase from $40.589 billion year-over-year, while net profit fell 83% to $2.709 billion from $15.688 billion [1][2] - The company is focusing on significant capital expenditures in AI and infrastructure, expecting these investments to yield returns by 2026 [3][4][7] - Reality Labs is projected to face revenue headwinds in Q4 due to the absence of new product launches compared to the previous year [5][6] Financial Performance - Q3 2025 revenue: $51.242 billion, up 26% from $40.589 billion [1] - Q3 2025 net profit: $2.709 billion, down 83% from $15.688 billion [1] - Earnings per share: $1.05, down 83% from $6.03 [1] Strategic Focus - Meta is investing heavily in AI and infrastructure, with a notable increase in capital expenditures for core business modules, particularly in AI and Meta Super Lab [3][4][7] - The company is optimistic about the return on investment from these expenditures, particularly in improving ad performance and conversion rates [4][8] Product Development - The company anticipates significant growth in AI glasses revenue in Q4, although this may be offset by declines in Quest headset sales [5][6] - Meta is actively developing new AI models and applications, with over 1 billion users engaging with Meta AI products monthly [10][11] Advertising Strategy - Meta Advantage+ is enhancing ad performance, with users of the system seeing a 14% lower cost per lead compared to those not using it [18][19] - The company aims to expand the adoption of its automated advertising solutions among advertisers [19] Future Outlook - Meta is optimistic about the potential of AI technologies to drive new product development and enhance existing services, with plans to integrate advanced models into various applications [22][23] - The company is committed to building a robust AI infrastructure to support its long-term growth strategy [7][23]