Core Insights - Kunlun Wanwei officially launched the latest music model MurekaV7 and the new audio model MurekaTTSV1, following the successful reception of previous models MurekaO1 and MurekaV6, which gained nearly 3 million new registered users since their release in March [1][2] Group 1: MurekaV7 Features - MurekaV7 allows users to generate a song by simply inputting lyrics or selecting a style or theme, significantly streamlining the music creation process [1] - The model enhances melody motivation and arrangement quality, improving the realism of vocals and instruments while increasing musical innovation [1] - MurekaV7 incorporates a significantly optimized MusiCoT technology, designed for music generation, which guides the model to create a global music structure plan before generating audio tokens [1] Group 2: MusiCoT Technology - MusiCoT builds a "music thought chain" with clear semantic direction by combining CLAP, allowing for flexible input of reference audio for style prompts, thus avoiding direct copying risks [2] - The technology has demonstrated superior performance in both subjective and objective metrics, outperforming traditional methods in structural integrity, melodic coherence, and overall musicality, achieving industry-leading standards [2] - MusiCoT also enhances the controllability and scalability of music creation, bridging the gap between text and audio modalities [2] Group 3: MurekaTTSV1 Introduction - MurekaTTSV1 introduces VoiceDesign capabilities, enabling users to obtain corresponding vocal characteristics through text input [2] - The model further aligns music creation thinking with structural aspects, enhancing the overall creative and industrial capabilities of AI music generation [2]

Core Viewpoint - The article discusses the launch of the MurekaO1 model and the MurekaV6 base model by Kunlun Wanwei, highlighting advancements in AI music generation technology and its implications for the industry [1][2]. Group 1: Product Launch and Features - Kunlun Wanwei released the MurekaO1 model, which is the first music reasoning large model globally, alongside the MurekaV6 base model that supports music generation in 10 languages [1][2]. - The MurekaV6 model incorporates self-developed ICL technology, enhancing sound field openness and improving vocal quality and mixing design [2]. - MurekaO1 is based on the MurekaV6 model and introduces the Chain-of-Thought (CoT) reasoning optimization, significantly improving music quality, creation efficiency, and flexibility, outperforming existing models [3][5]. Group 2: Technological Innovations - The MusiCoT innovation within MurekaO1 utilizes the CoT method to pre-generate overall music structure, enhancing coherence and precision in music generation compared to traditional autoregressive models [4][7]. - Mureka is among the first AI music generation platforms to offer open API services and model fine-tuning capabilities, marking a significant step in the industry [4]. Group 3: User Demographics and Business Model - The user base includes both C-end users who enjoy music and B-end professionals in film, gaming, and audio sectors, aiming to lower costs and improve efficiency [6][8]. - The business model offers free access for C-end users with paid options for enhanced features, while B-end services are charged through SaaS or PaaS [6]. Group 4: Market Potential and Strategy - The global digital music market is currently valued at approximately $40 billion, with expectations to expand to $100 billion as AI music generation technology matures [8]. - The company aims to establish a strong presence in the global market, leveraging technological advantages and international experience [8][12]. Group 5: Competitive Landscape and Differentiation - The company differentiates itself from competitors by focusing on B-end client needs and maintaining a high degree of globalization and multilingual support [9]. - The strategy emphasizes building a creator ecosystem and addressing misconceptions about AI-generated music within the industry [12]. Group 6: Future Directions - Future technological iterations will focus on providing comprehensive audio solutions and developing interactive music adjustment capabilities [11]. - The company plans to continue its commitment to open-source initiatives, enhancing product quality and establishing a strong reputation in the AI community [13].