Oakley 联名款眼镜

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速递|扎克伯格豪掷35亿美元下注智能眼镜,Meta想用Ray-Ban复制iPhone奇迹?
Sou Hu Cai Jing· 2025-07-09 01:57
Group 1 - Meta Platforms Inc. has acquired a stake of less than 3% in EssilorLuxottica SA, valued at approximately €3 billion (around $3.5 billion) [2] - The investment is part of a long-term collaboration between Meta and EssilorLuxottica in the smart glasses sector, which began with the launch of Ray-Ban Stories in 2021 [3] - Meta aims to regain hardware control through smart glasses, positioning them as a key interface between the real world and AI assistants [3] Group 2 - EssilorLuxottica views the partnership with Meta as a gateway to the tech world, transitioning from a fashion accessory to a smart device [4] - The investment signals Meta's ambition to integrate AI into everyday life through smart glasses, suggesting a future where AI is seamlessly embedded in daily experiences [4] - The success of this collaboration in creating consumer-grade smart glasses remains to be seen, but it represents a significant shift in both companies' strategies [4]