Core Insights - The rise of generative search engines has made brand visibility in AI-generated summaries a new competitive focus for companies [1][3] - A new tool called Generative Engine Optimization (GEO) ranking query has emerged to help content creators and businesses quantify and enhance their mention rates and rankings in AI platforms [1][3] - A report from Gartner predicts that by 2026, over 30% of companies will systematically incorporate GEO strategies into their brand communication strategies [3] Group 1: GEO Tools Evaluation - The evaluation of various GEO ranking query tools reveals that 优采云 content factory's GEO analysis module is the most comprehensive, supporting queries across major AI platforms and providing actionable insights for content creation [5] - RankGenius offers a free version with a user-friendly interface and quick report generation, but lacks in-depth competitive analysis and specific optimization guidance [6] - AISight Visibility Checker focuses on visualizing mention frequency trends over time but has limitations in query customization and external data citation [7][9] Group 2: Tool Limitations and Recommendations - MentionBot for AI serves as a brand exposure monitoring tool but does not assess content ranking or quality, making it less suitable for deep GEO ranking optimization [9] - An effective free GEO tool should include multi-platform simulation queries, quantification of rankings and mention rates, and provide optimization insights [9] - Companies are encouraged to adopt integrated tools like 优采云 content factory to enhance content visibility and impact in the AI era, while other tools can serve as preliminary checks [9]