Taboola.com Ltd. (NASDAQ:TBLA) is one of the 10 Best US Penny Stocks to Buy. On December 19, Rosenblatt initiated coverage on Taboola.com Ltd. (NASDAQ:TBLA), giving the stock a Buy rating and setting the price target at $6. The research firm said that Taboola.com Ltd.’s (NASDAQ:TBLA) stock has been “mis-characterized as a secular loser from Google AI-search.” This has impacted the stock’s performance over the past year. Rosenblatt pointed out that the company has made solid progress after its merger with ...

Core Insights - Taboola, a leader in performance advertising technology, will participate in the Needham Growth Conference on January 14, 2026, showcasing its management team's insights and strategies [1] - The company operates the Realize ad platform, which reaches approximately 600 million daily active users, partnering with major publishers like NBC News and Yahoo [2] Company Overview - Taboola empowers businesses through performance advertising technology that extends beyond traditional search and social media, delivering measurable outcomes at scale [2] - The company collaborates with thousands of businesses, providing unique data and specialized algorithms to enhance audience growth and revenue [2] Investor Relations - A live webcast of the conference participation will be available on Taboola's investor relations website, ensuring accessibility for stakeholders [1]

Core Insights - The Trade Desk, Inc. (TTD) is strategically positioned for growth through 2026, driven by innovations in its Kokai platform and strong digital advertising demand, reporting Q3 revenues of $739 million, an 18% year-over-year increase [1][9] Group 1: Innovations and Product Developments - TTD introduced three major innovations in Q4, including a platform upgrade and two new products aimed at enhancing long-term growth [2] - The revamped data marketplace is designed to be more competitive and AI-driven, offering richer data and better rewards for contributors [2] - The launch of Audience Unlimited allows users to access and layer third-party data more freely, enhancing campaign performance [3] - Trading Modes, which provide flexibility in ad buying, will enable users to choose their level of control, supported by agentic AI for performance optimization [3][4] Group 2: Market Position and Competitive Landscape - TTD is well-positioned to capture market share in 2026, supported by the expansion of Kokai adoption, growth in CTV and retail media, and strong client retention [5] - Competitors like Magnite and Taboola are also innovating; Magnite reported an 18% growth in CTV, while Taboola's new platform, Realize, leverages AI to enhance performance advertising [6][7] Group 3: Financial Performance and Valuation - TTD's shares have declined 72.3% over the past year, contrasting with the S&P 500's rise of 15.4% [10] - The forward price/earnings ratio for TTD is 31.16X, higher than the Internet Services industry's 29.43X [11] - The Zacks Consensus Estimate for TTD's earnings for 2025 has increased over the past 60 days, indicating positive sentiment [13]

New “Performance Enhancer” solution connects premium CTV exposure to measurable digital conversions across the globe, giving advertisers a unified view of ROI across the full consumer journeyNEW YORK, Dec. 03, 2025 (GLOBE NEWSWIRE) -- Taboola (NASDAQ: TBLA) today announced a new partnership with LG Ad Solutions to offer Performance Enhancer, a solution that connects the gap between premium TV exposure and measurable digital outcomes. Advertisers are investing in TV because it delivers unmatched reach and im ...

Core Insights - Taboola has partnered with BuzzFeed Asia to launch DeeperDive, a Gen AI answer engine designed to enhance user engagement and create new revenue streams for publishers [1][4][5] Group 1: Product Overview - DeeperDive integrates AI search capabilities directly on publisher websites, utilizing high-quality content from journalists to provide instant answers to user inquiries [2][7] - The service will initially be available in Singapore, Malaysia, and the Philippines, targeting key Southeast Asian markets [1] Group 2: User Engagement and Experience - The platform encourages users to ask questions and receive immediate, relevant answers, fostering a more interactive and engaging experience [3][7] - By offering multifaceted answers and links to related articles, DeeperDive aims to increase time spent on site and enhance reader loyalty [7] Group 3: Revenue Opportunities - DeeperDive presents a new monetization channel for publishers by allowing contextually relevant ads to be integrated into AI-generated results, capturing search-like advertising revenue [7] - This innovation positions publishers to leverage user inquiries as commercial opportunities while maintaining a seamless user experience [7]

Summary of Taboola.com Conference Call Company Overview - **Company**: Taboola.com (NasdaqGS:TBLA) - **Industry**: Performance Advertising - **Core Business**: Taboola operates as a performance advertising platform, focusing on placing ads outside of traditional search and social media environments, leveraging data from a wide range of publishers and users. Key Points and Arguments Business Model and Revenue Generation - Taboola generates over 90% of its revenue from cost-per-click advertising, meaning revenue is only earned when a consumer clicks on an ad [7][8] - The company has long-term exclusive agreements with approximately 11,000 publishers, which allows it to gather first-party data and effectively target ads [2][6] - The average traffic acquisition cost (TAC) is about 65% of revenue, with the remaining 35% representing XTAC (gross profit), which is the primary measure of the company's revenue growth [7][9] New Platform: Realize - In February 2025, Taboola launched a new advertising platform called Realize, transitioning from a native advertising model to a more comprehensive performance advertising model [10][12] - Realize allows for various ad formats, including display and vertical video, and includes new features like Predictive Audiences to enhance advertiser success [11][12] - The transition to Realize was a significant investment, aimed at improving advertiser performance and increasing ad spend [12][14] Growth and Market Position - Taboola is optimistic about returning to double-digit growth, driven by new platform features, a focus on ideal customer profiles, and increased marketing spend [16][18] - The company estimates a $10 billion opportunity in performance budgets currently going to other ad tech players, which it aims to capture [26][27] - Taboola's unique data and technology position it favorably against traditional demand-side platforms (DSPs) [26][28] Market Stability and Competition - The advertising market is currently stable, with performance advertising showing resilience amid economic uncertainties [19][20] - Taboola's competitive strategy includes maintaining long-term publisher relationships and expanding into new ad formats [28][29] Taboola News Product - Taboola News, akin to Apple News for Android devices, is a growing segment that provides unique supply opportunities and is expanding its global footprint [40][41] - The product is expected to grow faster than the overall business, with potential for more touchpoints and device partnerships [42] Future Opportunities and Challenges - The transition from native to performance advertising is seen as a significant growth opportunity, with the potential to tap into a $50 billion market [70][71] - The company is focused on enhancing its product features to compete with industry leaders like Facebook and Google [45][46] - There is a need to reposition the brand in the minds of advertisers to gain trust for broader ad campaigns beyond native advertising [74][75] Impact of AI and LLMs - Taboola is leveraging generative AI tools to enhance productivity and improve advertiser onboarding processes [66][68] - The company has low exposure to search traffic, with only about 5% of US traffic coming from search, which mitigates risks associated with the rise of LLMs in search [59][61] Additional Important Insights - Taboola is cautious about entering the long tail of the internet due to quality concerns and focuses on mid-tail and premium supply [39][40] - The company is exploring innovative products like Deeper Dive, which enhances user engagement on publisher sites through AI-driven interactions [47][51] This summary encapsulates the key insights from the conference call, highlighting Taboola's strategic direction, market positioning, and growth opportunities in the performance advertising landscape.

Core Insights - Taboola has partnered with The Bangkok Post to implement DeeperDive, a generative AI answer engine designed to enhance readership and engagement while creating new revenue streams [1][4] Group 1: DeeperDive Overview - DeeperDive integrates generative AI search capabilities directly onto publisher websites, utilizing high-quality content from journalists and editors [2] - The tool allows readers to ask questions and receive instant, reliable answers, enhancing the user experience and engagement [3][5] Group 2: Benefits for The Bangkok Post - The Bangkok Post aims to leverage its 79-year history in journalism to provide innovative content experiences through DeeperDive [4] - The implementation of DeeperDive is expected to increase reader engagement by offering multifaceted answers and encouraging deeper exploration of content [5] Group 3: Revenue Opportunities - DeeperDive presents a new monetization channel for publishers by integrating contextually relevant, high-intent ads into AI-generated results, allowing for search-like advertising revenue [5] - This approach enables publishers to transform user inquiries into commercial opportunities while maintaining a seamless reader experience [5]

Core Insights - The Trade Desk, Inc. (TTD) is positioned as a strong player in the open Internet advertising space, leveraging AI and data transparency to enhance advertiser decision-making [1][8] - The demand for premium content is expected to drive growth in the open Internet, allowing TTD to capture a larger share of advertising budgets [2][8] - AI advancements are making the open Internet more effective, enabling advertisers to control their data and improve long-term success [3][4] Industry Dynamics - The open Internet is characterized by competition and transparency, contrasting with walled gardens like Google and Amazon that rely on closed inventory [1] - Digital ad supply consistently exceeds demand, creating a buyer's market that benefits TTD and the open Internet [2] - For the open Internet to outpace closed platforms, it must leverage competition and efficient supply chains [2] Company Strategy and Performance - TTD's flagship products, such as Kokai and Deal Desk, are enhancing operational efficiency and market share as the company aims for expansion into 2026 and beyond [4][8] - The company is focused on data-driven, targeted advertising on premium content to maintain competitiveness [4] - TTD's shares have seen a significant decline of 65.3% over the past year, contrasting with the growth of the Zacks Internet -Services industry and S&P 500 [7] Competitive Landscape - Competitors like Magnite and Taboola are also making strides in the open Internet space, with Magnite reporting a 25% growth in CTV and Taboola expanding its performance advertising platform [5][6] - Magnite estimates that a 1% market share gain from increased competition could add approximately $50 million annually [5] Financial Metrics - TTD's forward price/earnings ratio stands at 36.6X, higher than the Internet Services industry's ratio of 26.88 [9] - The Zacks Consensus Estimate for TTD's earnings for 2025 has seen a slight increase over the past 60 days, indicating positive sentiment [11]

Financial Data and Key Metrics Changes - The company reported Q3 2025 revenue of $497 million, representing a 15% year-over-year increase [12] - Ex-TAC gross profit was $177 million, up 6% year-over-year, with an adjusted EBITDA of $48 million, reflecting a strong EBITDA margin of over 27% [6][12] - Free cash flow for the quarter was $46 million, with a year-to-date total of $117 million, indicating a 96% conversion of adjusted EBITDA in Q3 [6][18] Business Line Data and Key Metrics Changes - The number of scaled advertisers grew by 4% to 2,064, while average revenue per scaled advertiser increased by 11% [8][13] - The growth in ex-TAC gross profit was primarily driven by strong advertising spending, particularly from scaled advertisers [14] Market Data and Key Metrics Changes - The company expects nearly $2 billion in gross revenue for 2025, with over $700 million in Ex-TAC gross profit [5] - The advertising market is estimated to be a $55 billion opportunity, with Taboola positioned to capture market share as advertisers seek alternatives to search and social platforms [6] Company Strategy and Development Direction - The company is focusing on its performance platform, Realize, which aims to enhance advertiser success and drive growth [4][10] - Taboola is committed to increasing its market presence in performance advertising, aiming to become a leading platform outside of Google, Meta, and Amazon [10][11] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in returning to double-digit growth over time, citing strong momentum and positive feedback from advertisers [4][22] - The company raised its full-year guidance, expecting revenues between $1.91 billion and $1.93 billion, reflecting continued business momentum [21] Other Important Information - The company repurchased approximately 10 million shares for a total consideration of $34.4 million in Q3, representing 14% of the company year-to-date [7][20] - The company secured a new $270 million revolving credit facility, allowing for reduced interest expenses and increased liquidity [19] Q&A Session Summary Question: What are the next steps for the Realize platform to capture more advertiser budgets? - Management highlighted three key areas: shifting market perception, focusing on the right clients, and continuous technology iteration [26][27] Question: Can you elaborate on the partnership with Paramount and its implications for CTV? - Management described the partnership as a demand generation opportunity, integrating TV and performance advertising to track conversions effectively [29][30] Question: What is the current state of traffic and its quality? - Management reported an increase in overall traffic, particularly from app traffic, and emphasized the importance of maintaining high-quality traffic for advertisers [40][41] Question: How is AI being utilized to improve yields and conversion rates? - Management explained that AI is used extensively for ad targeting and campaign optimization, with a focus on driving higher yields for advertisers [45][46] Question: What are the expectations for operating expenses and headcount growth? - Management indicated that operating expenses would grow in line with business growth while maintaining a target of 30% adjusted EBITDA margins [96][97] Question: What is the sustainability of growth for Taboola News? - Management expressed optimism about the growth of Taboola News, noting its unique supply strategy and immunity to LLM disintermediation [115]

Q3 2025 Highlights & Supplemental Information November 5, 2025 Forward-Looking Statements - Disclaimer Certain statements in this presentation are forward-looking statements, including our Q4 2025 and full-year 2025 guidance and our expectations for Realize, our new performance advertising platform. Forward-looking statements generally relate to future events including future financial or operating performance of Taboola.com Ltd. (the "Company"). In some cases, you can identify forward-looking statements by ...