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神州租车亮相2025旅交会
Huan Qiu Wang· 2025-12-23 07:58
Core Insights - The 2025 China International Tourism Trade Fair has opened in Hainan, attracting representatives from over 100 countries and regions, focusing on new opportunities for the open development of the free trade port's cultural and tourism industry [1] - Shenzhou Car Rental launched an autonomous driving travel and tourism ecological solution during the fair, highlighting the L4-level autonomous driving service on Hainan's eastern ring road as a key innovation in smart tourism [1][2] - The fair features a "Sunshine Hainan Exhibition Area" of over 12,000 square meters, promoting Hainan as a "world-class tourist destination" post-closure, integrating all 18 cities and counties into six themed tourism routes [1] Company Developments - Shenzhou Car Rental is leveraging the over 400-kilometer eastern ring road in Hainan to create L4-level autonomous driving tourism services, connecting popular tourist attractions [2] - The company has established a clear logical loop for its autonomous driving tourism ecosystem, utilizing smart hardware, interactive content, and data-driven system evolution to enhance the travel experience [2][3] - The launch of the "SPACEZ Shenzhou Station" initiative aims to enhance the service ecosystem, with the first station operational in Hainan, offering AI interactive games, robotic dog tours, and fast charging for electric vehicles [3] Industry Trends - The integration of technology and tourism through Shenzhou Car Rental's smart driving tourism ecosystem serves as an innovative model for the industry, providing a smart travel solution [4] - The company plans to deepen technological applications around tourism scenarios, aiming to offer more convenient and diverse travel options for visitors in the future [4]