Snapdragon Ride Pilot Automated Driving System

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Qualcomm unveils driverless tech with BMW, sees 'domino effect' of customers
CNBCยท 2025-09-10 05:55
Core Insights - Qualcomm is diversifying its business into the automotive sector, which is one of its fastest-growing divisions [2] - The company has developed an automated driving system in collaboration with BMW, named Snapdragon Ride Pilot, which will debut on the BMW iX3 [3][4] - Qualcomm's CEO anticipates that the performance of this technology will attract interest from other automakers, potentially leading to licensing opportunities [4][5] Group 1: Technology Development - The Snapdragon Ride Pilot Automated Driving System allows for hands-free driving and lane changing but does not enable fully driverless operation [3] - The system is set to be available in 100 countries by 2026, with the BMW iX3 launching in 60 countries featuring this technology [3][4] Group 2: Market Potential - Qualcomm's CEO believes that as original equipment manufacturers (OEMs) evaluate the system's competitiveness, it will trigger a domino effect of interest from other carmakers [5] - The company has made significant progress in discussions with other automakers regarding potential partnerships, although no announcements have been made yet [5]