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David Ellison has wasted no time putting his stamp on Paramount
CNBC· 2025-09-12 11:00
Core Insights - David Ellison, as CEO of the newly merged Paramount Skydance, is rapidly implementing a strategy focused on high-quality storytelling and technology to redefine entertainment [2][3][21] - The company is pursuing a significant acquisition of Warner Bros. Discovery, which would enhance its media portfolio and franchise offerings [3][17] Company Strategy - Ellison has signed key creative and executive talent, initiated new franchises, and secured a $7.7 billion deal for UFC streaming rights, marking a substantial investment in content [2][6] - The merger with Skydance, which faced delays due to regulatory scrutiny, is seen as a necessary step for rebuilding Paramount's content capabilities [4][5] Financial Implications - Analysts predict a prolonged period of investment in content, with expectations for the number of releases to double, although immediate financial benefits may not be evident [4][16] - The company is also looking to cut $2 billion in costs amid advertising losses and challenges in traditional cable networks [18] Market Position - The acquisition of UFC is viewed as a unique opportunity, as it provides year-round content that can drive subscription revenue [8][9] - Paramount's strategy includes developing major video game franchises into films, with successful examples like Sonic the Hedgehog already in place [12][11] Future Outlook - The upcoming earnings report in November is anticipated to provide further insights into the company's strategic direction and cost-cutting measures [18] - The potential acquisition of Warner Bros. Discovery could significantly expand Paramount's franchise portfolio, including major properties like DC superheroes and Harry Potter [17]
How the Success of Sonic the Hedgehog is Reviving Japan's Sega
Bloomberg Television· 2025-07-05 01:30
Sega's Strategic Focus - Sega aims to revive its legacy by focusing on global market expansion and transmedia licensing programs [3][5][6] - The company plans to revive old IPs (Intellectual Properties) within the next 2-3 years to create new revenue streams [6] - Sega is shifting its attention to console, PC, and mobile platforms [5] Market and Industry Trends - Mobile gaming represents more than half of the game business and is expected to grow further [9] - The gaming industry is evolving with new technologies like AI [20] - Nintendo's Switch launch exceeded expectations [17][19] Challenges and Opportunities - A key challenge for Sega is shifting developers' mindset towards a global market focus [7] - Sega is partnering with Chinese partners to explore the Asian market [12] - Sega acquired Rovio (Angry Birds) to explore the mobile market [10] Financial Performance and Licensing - Sega's licensing revenue has nearly tripled in the past four years [2] - Sega's shares have doubled since the first Sonic movie in 2020 [2] - The Sonic the Hedgehog movie trilogy has grossed over $1 billion at the global box office [2]