[Musica] Buon pomeriggio a tutti. Io sono Massimiliano. Molti di voi, chi non lo so, mi conosce come Seva Gamer e sono un mi piace chiamarmi divulgatore videoludico, in sostanza parlo dei videogiochi, e ho 45 anni.Perché specifico che ho che ho 45 anni. Perché è un problema, non per me ovviamente, ma per molte persone è un problema. Immaginate, chiamiamolo Faustino.Faustino è un uomo di circa 50-60 anni, sta sul suo eh divano a scorrere Instagram, a scorrere TikTok e gli capita un mio video. Lo guarda e in ...

Core Insights - The company is expanding its gaming offerings, moving from mobile to TV-based social gaming experiences, which is seen as a significant development in its gaming strategy [5][6]. Group 1: Gaming Strategy - The company acknowledges the challenges of building brand recognition in new markets, similar to its initial entry into Japan where only 2% of the population had heard of it [2]. - The gaming ecosystem on mobile devices is competitive, but the company is now transitioning to TV gaming, which is expected to enhance user engagement [4][5]. - The introduction of social party games for TV, utilizing mobile phones as controllers, represents a strategic shift aimed at leveraging existing gaming trends [5][6]. Group 2: Game Offerings - The company is launching recognizable games such as Boggle, Pictionary, and Tetris as part of its new social gaming initiative [6]. - The use of mobile phones as intuitive controllers for these games is highlighted as a unique feature that differentiates the gaming experience from traditional consoles [7]. - The company plans to collaborate with creators to explore innovative uses of interactivity in gaming, indicating a focus on community-driven content [8].

Core Insights - Maya Rogers, CEO of Tetris, emphasizes the importance of trusting one's instincts in decision-making, especially when faced with conventional advice [4] Company Overview - Tetris was created in the 1980s by Henk Rogers and the company was established in 1996 [1] - Maya Rogers joined Tetris in 2007 as a director of business development and became president and CEO by 2014 [2] Strategic Decisions - A significant decision made by the company was to collaborate with Puyo Puyo, a lesser-known puzzle game outside Japan, despite initial concerns about brand dilution [2] - The partnership led to the launch of Puyo Puyo Tetris in 2014, which has since sold millions of copies globally and strengthened Tetris' presence in Japan [3] Lessons Learned - The experience highlighted that while trusted advice is valuable, bold decisions often stem from personal instincts [4] - The company advocates for taking thoughtful risks as a means to foster innovation and growth, even if it involves the possibility of failure [4]

Game Industry Trend - The video game industry is exploring creative AI applications, envisioning games as community theater productions [1] - AI tools like Veo 3 Fast are being used to generate unique interpretations of popular games [1] Game Examples - The prompt was used to generate interpretations of games such as GTA, Pokemon, Mario Kart, The Witcher 3, Stardew Valley, Tetris, Mortal Kombat, The Sims, and Death Stranding [1]