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Life Sciences Leaders Advance Unified Engagement at Veeva Commercial Summit
Prnewswire· 2025-05-06 11:03
Group 1: Event Overview - Veeva Systems announced the 2025 Veeva Commercial Summit scheduled for May 13-14 in Boston, featuring keynote speakers from leading biopharma companies [1][2] - The summit will focus on innovations and strategies for coordinated customer engagement through AI and data alignment [1][3] Group 2: Keynote Highlights - Veeva CEO Peter Gassner will present on the integration of AI into the Vault Platform and Veeva applications, highlighting ongoing innovations in Veeva Commercial Cloud and Veeva Data Cloud [2] - Other presenters include representatives from ANI Pharmaceuticals, Gamida Cell, NewAmsterdam Pharma, Orchard Therapeutics, and Sobi, sharing best practices for emerging biotechs [2] Group 3: Industry Impact - The summit aims to enhance collaboration among sales, marketing, and medical teams to create more effective customer-centric experiences [3] - Veeva Commercial Summit is recognized as one of the largest industry events in North America for commercial and medical affairs leaders [3] Group 4: Company Background - Veeva Systems is a global leader in cloud software for the life sciences industry, serving over 1,000 customers, including major biopharmaceutical companies and emerging biotechs [4] - The company is committed to balancing the interests of all stakeholders, including customers, employees, and shareholders [4] Group 5: Company Strategies - AstraZeneca is standardizing analytics across its brands to enhance marketing reach and performance [6] - Bayer is focusing on customer-centric engagement through Vault CRM [6] - Boehringer Ingelheim is connecting scientific insights to drive personalized conversations with key opinion leaders [6] - Eli Lilly is streamlining workflows and aligning global teams to deliver impactful experiences at scale [6] - Johnson & Johnson and Madrigal are building modern data foundations for greater efficiency and field impact [6]
Announcing Veeva AI
Prnewswire· 2025-04-29 11:03
Core Insights - Veeva Systems has launched Veeva AI, an initiative to integrate AI into the Veeva Vault Platform and applications, aimed at automating industry-specific functions and enhancing productivity across various sectors from clinical to commercial [1][5] - Veeva AI utilizes large language models (LLMs) to create application-specific AI Agents and AI Shortcuts, enabling life sciences companies to streamline tasks and improve employee efficiency [1][2] Veeva AI Features - Veeva AI Agents can be quickly deployed with high impact due to their understanding of Veeva application context, application-specific prompts, and secure access to application data and workflows [2] - Customers have the flexibility to configure Veeva-delivered AI Agents or develop custom AI Agents tailored to specific use cases, accessible via a chatbot interface or AI API [2] User Empowerment - Veeva AI Shortcuts allow end users to set up personal AI-powered automations for frequent tasks, such as workflow assistance, generating insights, or conducting research [3] Strategic Vision - Veeva's CEO, Peter Gassner, emphasized that the integration of GenAI with core applications will significantly enhance productivity for knowledge workers by providing human-like capabilities to derive insights from complex data [4] - Veeva AI is designed to be LLM agnostic, supporting various major LLMs, and ensuring customer data security regardless of the LLM used [4] Market Positioning - The first release of Veeva AI is scheduled for December 2025, with a subscription model aimed at promoting broad and thoughtful industry adoption [5] - Veeva serves over 1,000 customers in the life sciences sector, including major biopharmaceutical companies and emerging biotechs, highlighting its leadership in cloud software solutions [6]